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Boomi Delivers 347% ROI and $9.8M NPV, Forrester TEI Study Reveals

Tuesday, September 9, 2025


Boomi Delivers 347% ROI and $9.8M NPV, Forrester Study Finds

When it comes to digital transformation, businesses are no longer just looking for speed—they’re looking for measurable impact. And that’s exactly what the latest Forrester Total Economic Impact™ (TEI) study revealed about the Boomi Enterprise Platform.

According to the independent study commissioned by Boomi, organizations using the platform achieved a 347% return on investment (ROI) and $9.8 million net present value (NPV) over three years, with a payback period of less than six months.

The Numbers That Matter

Forrester Consulting’s research, based on in-depth customer interviews across industries like manufacturing, energy, and high-tech, showed just how much value Boomi delivers. Key quantified benefits over three years include:

  • $5.6M in productivity gains through workflow automation and real-time data visibility
  • $3.0M in reduced business risk with improved reliability, uptime, and compliance
  • $1.5M in technology cost savings by consolidating and retiring legacy platforms
  • $1.3M in IT savings from faster development and lower maintenance requirements
  • $1.2M in incremental profit from launching new revenue-generating services faster
Why Boomi Stands Out

Instead of relying on costly, rigid integrations, Boomi simplifies workflows with a unified low-code platform that enables speed, security, and scale.

Interviewed customers highlighted benefits such as:
  • 65% faster integration timelines
  • Reduced errors and downtime
  • Easier management with a single “pane of glass” view
  • Higher IT and employee satisfaction thanks to fewer after-hours issues

One integration architect from the manufacturing sector shared, “We appreciate the ease of use and reliability. In one application, you see your entire code base, deployments, and executions in real time. It’s stable and easy to support.”

Preparing for the AI-Driven Future

As businesses transition into the age of agentic AI, Boomi positions itself as a foundation for managing AI agents, automation, and orchestration at scale. With pre-built connectors, robust APIs, and drag-and-drop workflows, enterprises can integrate systems in days instead of weeks—freeing IT teams to focus on innovation.

Beyond the financial wins, unquantified benefits cited by customers include:
  • Stronger API security and compliance
  • Better employee morale with fewer late-night troubleshooting issues
  • Increased value from existing IT infrastructure
  • A scalable platform for managing future AI strategies

Boomi CEO’s Take

“Boomi is the engine behind some of the world’s most complex, mission-critical automation strategies,” said Steve Lucas, Chairman and CEO of Boomi. “This study validates what our customers already know—when you unify data, systems, and people with Boomi, you unlock new possibilities for efficiency, scale, and AI-driven transformation.”

The Forrester TEI study confirms what many enterprises already experience: Boomi isn’t just about integration—it’s about driving intelligent automation and measurable outcomes at enterprise scale.

For organizations in the Philippines and beyond, the message is clear: if you want faster ROI, reduced complexity, and a future-ready foundation for AI, Boomi is a strong bet.

To explore the full Total Economic Impact™ study, you can download the report directly from Boomi.

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DoubleVerify Report Shows How AI Is Transforming Digital Advertising Workflows

Monday, September 8, 2025


Artificial intelligence is no longer just a buzzword in marketing—it’s reshaping how campaigns are planned, optimized, and delivered. DoubleVerify (DV), a global leader in media quality and ad performance, has released its 2025 Global Insights Report: AI, Automation and the Future of Digital Advertising, revealing how brands worldwide are harnessing AI to streamline operations, improve efficiency, and focus on strategy-driven results.

Marketers Facing Growing Workload Pressures

One of the report’s key findings is the heavy operational burden placed on campaign managers, especially in programmatic advertising. According to DV’s research, marketers spend about 26% of their time—over 10 hours a week—on repetitive manual tasks like adjusting bids, reallocating budgets, and tweaking performance thresholds.

In North America, this inefficiency translates to over $17,000 annually per team member—a significant cost that could instead be directed toward innovation and strategy.

As DV CEO Mark Zagorski explained, campaign managers often feel more like “facilitators” than true strategists. By leveraging AI, teams can flip that dynamic—automating routine tasks and focusing on higher-level decision-making that drives measurable outcomes.

Rising Adoption of AI in Marketing Workflows

The report highlights a clear increase in planned AI adoption across multiple campaign functions in 2025:
  • Campaign activation jumped 32% year-over-year, the most significant rise across workflows.
  • Bidding and mid-flight optimization grew 12% YoY, showing how AI can manage performance complexities better than humans.
  • Summarizing media briefs increased by 11%, while dynamic creative optimization grew by 8%.

Interestingly, 91% of marketers reported that they are already using or plan to use third-party AI tools—beyond their DSP platforms—to support performance and reduce inefficiencies.

Smarter Campaigns, Better Outcomes

Zagorski emphasized that this trend is not just about automation—it’s about smarter strategies that yield stronger business outcomes. DV has introduced DV Authentic AdVantage™, an AI-driven solution built to help advertisers maximize media performance, particularly within walled garden platforms.

“With the media environment becoming more fragmented and fast-paced, AI empowers marketers to reclaim control, streamline operations, and deliver campaigns that truly move the needle,” Zagorski noted.

For Philippine brands navigating a digital-first economy, these insights carry strong relevance. With limited resources often allocated to marketing teams, AI-powered tools can help local businesses save time, cut costs, and focus on creativity—areas where Filipino talent already shines.

From small startups to large corporations, embracing AI in advertising can mean the difference between being stuck in manual processes and achieving scalable growth in a competitive regional market.

DoubleVerify’s report makes one thing clear: AI is no longer optional in digital advertising—it’s essential. Filipino marketers who adopt AI solutions early will not only gain efficiency but also strengthen their competitive edge in the fast-evolving Southeast Asian landscape.

You can read the full 2025 Global Insights Report on AI, automation, and digital advertising here.
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Filipinos Drive Digital Remittance Growth 2025

Sunday, August 31, 2025


Sending money home has always been a lifeline for millions of Filipino families. But now, more than ever, Pinoys are embracing digital remittance apps to send and receive money faster, safer, and more conveniently. According to Visa’s Money Travels: 2025 Digital Remittances Adoption Report, the Philippines is setting the pace for digital adoption in Asia Pacific’s $905 billion remittance industry.

The Philippines: A Top Digital Remittance Adopter

Visa’s study surveyed 44,000 senders and receivers across 20 countries, and the results put Filipinos at the forefront of the shift to digital.

  • 74% of Filipinos send money digitally
  • 66% receive funds via digital channels
  • 73% prefer digital payments for speed
  • 45% trust it for safety and privacy

Jeffrey Navarro, Visa Philippines Country Manager, emphasized the country’s key role in the region:

“The Philippines accounts for more than 60% of total inbound remittance transactions in Asia Pacific, underscoring our strong position as a driver for regional growth. The shift to digital fosters financial inclusion, allowing more people and businesses to manage money securely.”

Beyond Inbound: Filipinos Expand Outbound Money Movement

While the Philippines is well-known as a top inbound remittance destination, more Filipinos are also fueling outbound transfers, particularly in business-to-business payments.

A previous Visa report showed that 70% of SMEs in the Philippines need to purchase goods and services from abroad, while 60% are interested in sending money overseas—highlighting how remittances are evolving from personal to business-driven use.

Remittance Pain Points: High Fees Still a Concern

Despite the rise of digital transfers, fees remain a major frustration.

  • 43% of Filipino senders and 30% of receivers cited app fees as a pain point—the highest in Asia Pacific.
  • For traditional physical remittances, 45% of senders and 29% of receivers raised concerns about high charges.

This highlights the urgent need for more affordable and transparent digital solutions.

Surprising Insight: Seniors Lead in Digital Adoption

Interestingly, digital remittance apps are not just for younger generations. In fact, 100% of surveyed Filipinos aged 65 and above plan to send money digitally, compared to 72–75% among younger age brackets.

This shows that older Pinoys are embracing fintech tools as long as they are reliable and user-friendly.

Visa’s Partnerships to Power the Future

To support this digital shift, Visa has partnered with USSC Money Services, Inc. (UMSI) and Rizal Commercial Banking Corporation (RCBC). Through Visa Direct, Filipinos can now enjoy real-time transfers straight to Visa cards, accounts, and wallets worldwide.

Navarro summed it up:

“Speed, security, and convenience are no longer optional—they’re expected. Together with our partners, Visa expands financial inclusion by making remittances efficient, reliable, and affordable.”

For millions of Filipinos, sending money home is more than a transaction—it’s an act of love. With digital tools making remittances faster and safer, the Philippines is leading Asia Pacific into a future where financial inclusion is within everyone’s reach.

If you’re sending money abroad or receiving remittances, try digital apps that partner with trusted institutions like Visa. You’ll save time, enjoy better security, and experience seamless transfers.
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Boomi Named Leader in Forrester iPaaS Report

Friday, August 29, 2025


The race toward AI-driven business automation just got more interesting—and Boomi™ is leading the charge. The company was recently recognized as a Leader in The Forrester Wave™: Integration Platform as a Service (iPaaS), Q3 2025, earning the highest score in the strategy category among the 10 vendors evaluated. This recognition highlights Boomi’s strong vision, relentless focus on AI and APIs, and commitment to helping businesses build future-ready enterprises powered by automation.

Why Boomi’s Recognition Matters

For businesses in the Philippines and around the world, integration has become the backbone of digital transformation. Companies rely on iPaaS solutions to unify applications, systems, and data—essential for creating seamless customer experiences and driving AI adoption.

According to Forrester, Boomi’s focus on AI-driven automation makes it a standout choice for organizations that view integration as the foundation of their AI and automation strategies. With Filipino businesses increasingly investing in AI-enabled solutions, this recognition signals that Boomi is positioned to support companies looking to scale intelligently.

Boomi’s Strengths in the Forrester Wave Report

In the latest Forrester evaluation, Boomi received the highest scores in 10 criteria, which included vision, innovation, roadmap, and supporting services. Highlights include:

Strategic Focus on AI and APIs – Boomi sharpened its strategy with acquisitions (like Thru for managed file transfer) and a roadmap geared toward AI agents.

Clear Vision – A unified platform that accelerates time-to-market, reduces costs, and enhances customer experiences.

Robust Roadmap – Investments in AI agent tools, data integration, event streaming, and wider connector support.

Partner Recognition – Praised as “the best iPaaS vendor” by a leading global systems integrator.

Ease of Use – Tools for building, testing, and governing AI agents, backed by a strong service-level agreement (99.99% uptime with financial credits).

Customer-Centric Model – Hands-on support from embedded technical consultants ensures enterprise clients get expert guidance.

What Boomi Leaders Are Saying

Boomi executives view this recognition as validation of their long-term strategy. Ed Macosky, Chief Product and Technology Officer at Boomi, explained:

“We’re honored to be named a Leader in the Forrester Wave — and especially proud to receive the top score in the strategy category. For us, this recognition validates our belief that integration is foundational to delivering meaningful, production-grade AI. We’re investing heavily to help our customers build intelligent, scalable, and future-ready enterprises through agentic transformation.”

What’s Next for Boomi

Boomi continues to invest heavily in AI and automation, building on its reputation as a trusted platform for integration. With an emphasis on scalability, innovation, and simplicity, Boomi aims to help businesses worldwide—including enterprises and SMEs in the Philippines—achieve agility in their digital journeys.

For organizations ready to explore how integration and automation can reshape their business, the full Forrester Wave report is available here: Boomi Forrester Wave Report.

Being recognized as a Leader in the Forrester Wave™ with the highest strategy score reinforces Boomi’s role as a frontrunner in the iPaaS industry. For Filipino businesses navigating digital transformation, this recognition highlights a reliable partner for unifying systems, harnessing AI, and unlocking automation-driven growth.
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ManageEngine Adds DEX to Endpoint Central


In today’s hybrid work era, every second counts when it comes to digital tools and devices. Slow boot-ups, app crashes, or login delays can stall productivity and frustrate employees. To address this, ManageEngine, the enterprise IT management division of Zoho Corporation, has introduced Digital Employee Experience (DEX) capabilities to its flagship platform, Endpoint Central. This upgrade pushes the platform closer to autonomous endpoint management while giving IT teams the ability to proactively resolve issues, reduce support tickets, and ensure smoother employee experiences.

Why DEX Matters for Filipino Businesses

Employee productivity in the Philippines, like everywhere else, is increasingly tied to the quality of their digital experience. According to Gartner’s 2024 Digital Worker Survey, nearly 90% of employees feel that their workplace technology enables them to perform tasks efficiently. Yet, common frustrations like apps freezing in the middle of an important report or laptops lagging during online meetings often remain unnoticed until employees raise support tickets.

With DEX, IT teams can catch and fix these issues before they snowball into major disruptions, helping companies improve both efficiency and employee satisfaction. For Filipino businesses embracing hybrid work setups, this capability can be a game-changer.

Smarter Insights, Faster Fixes

The new DEX capabilities enhance Endpoint Central’s unified endpoint management features by transforming raw data into actionable insights. Here’s what IT teams can now expect:

Experience Monitoring & Insights – Detect early warning signs such as CPU spikes, memory overload, and disk issues.

Root Cause Analysis – Pinpoint whether poor performance stems from hardware wear-and-tear or resource-heavy apps.

Prioritized Alerts & Remediation – Address the most pressing issues first with one-click or automated workflows.

Experience Scoring & Benchmarking – Rate device and app performance against organizational baselines to measure ongoing improvement.

By consolidating these into a single platform, Endpoint Central eliminates the need for multiple IT tools, reducing costs and complexity.

Expert Insights on the Future of IT

Industry experts believe this move reflects a broader shift in IT management. As Chirag Mehta, Vice President and Principal Analyst at Constellation Research, explained, “Hybrid work has made the digital experience a defining factor in employee productivity and retention. Buyers are seeking integrated visibility and automation that enable IT teams to transition from reactive support to proactive engagement.”

ManageEngine echoes this vision. Mathivanan Venkatachalam, Vice President of ManageEngine, highlighted that their long-term goal is autonomous endpoint management: “Our North Star is autonomous endpoint management delivered through a unified platform that proactively ensures all endpoints adhere to policies, maintain optimal performance, and remain secure—with IT intervention required only by exception.”

Looking Ahead: AI and Automation

The roadmap for Endpoint Central goes beyond monitoring. Future upgrades will bring predictive analytics, stronger self-healing automation, and AI-powered workflows, enabling IT teams to prevent problems before they even occur. ManageEngine also plans to expand ecosystem integrations and strengthen proactive controls—ensuring adaptability in fast-changing workplace environments.

Availability and Free Trial

The DEX capabilities are available now in two formats:

DEX Manager Plus – a stand-alone SaaS product
Add-on for Endpoint Central – for organizations already using the platform

Businesses of all sizes,from SMEs in the Philippines to global enterprises, can try these features with a free trial at www.mnge.it/DeX.

For Filipino companies navigating hybrid and digital-first workplaces, digital employee experience (DEX) is no longer optional, it’s essential. By giving IT teams real-time visibility and automation tools, ManageEngine’s Endpoint Central empowers organizations to boost productivity, reduce downtime, and keep employees happy. If you’re an IT leader, now’s the time to explore how DEX can transform your workplace.

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YouTube Shopping Boosts Filipino Creators


Filipinos love watching, sharing, and discovering on YouTube and now, the platform is opening even bigger doors for creators and brands. Just two months after launching in the Philippines, YouTube Shopping, in partnership with Shopee, has already transformed how Pinoys connect culture, content, and commerce. With over 20% of eligible creators now monetizing their videos through product tags and affiliate links, this signals a powerful shift in how Filipinos shop and earn online.

A Fast-Growing Video Commerce Hub in the Philippines

When YouTube Shopping officially rolled out in April 2025, the appetite for shopping-related content was already strong. In fact, from February 2024 to February 2025, watch time for shopping videos in the Philippines spiked by over 70%. This surge reflects how Filipinos are increasingly turning to creator-driven recommendations before making purchases.

Today, the Philippines is one of only six countries where YouTube Shopping is live and it’s proving to be one of the most dynamic markets. More than 550,000 products have already been tagged across 240,000 videos, giving brands instant access to engaged audiences while providing creators with a sustainable income stream.

Why Creators Are Thriving on YouTube Shopping

For Filipino creators, the benefits go beyond extra earnings. YouTube remains the #1 video platform in Southeast Asia, reaching more than 93% of the country’s online population aged 18 and up. An Ipsos survey even shows that Filipino users are 98% more likely to trust YouTube creators’ recommendations than ads from other platforms, proof of how influential creators are in shaping consumer decisions.

Kristian PH, one of the creators leveraging YouTube Shopping, has already seen success by combining his reviews with shoppable product links. This seamless integration allows viewers to discover, trust, and purchase without leaving the platform, making content creation a real livelihood.

New Features to Enhance Shopping Content

To make things even more exciting, YouTube has launched new features based on feedback from its creator community:

Stickers on Shorts – eye-catching product tags that pop up in short-form content.

Timestamps – product tags appear exactly when they’re featured in the video.

Chrome Extension – a convenient tool that lets creators save and tag Shopee products directly.

These updates are designed to make product discovery more natural for viewers while keeping content engaging.

Partnership Built on Trust and Convenience

Shopee sees this collaboration as a game-changer for both sellers and shoppers. Jack Ng, Head of Commercial at Shopee Philippines, emphasized that YouTube is helping Filipinos shop more seamlessly: “Through YouTube Shopping, Shopee is helping brands and sellers connect with shoppers in a more seamless way, while giving creators new opportunities to bring value to their audiences.”

With creators at the center, YouTube and Shopee are creating a stronger ecosystem that blends storytelling, trust, and commerce.

From K-drama reviews to gadget unboxings and PBA highlights, Filipinos already turn to YouTube for entertainment and trusted recommendations. With YouTube Shopping, these passions now translate into opportunities—not just for content creators, but also for brands and everyday shoppers.

If you’re a creator, this could be the best time to explore YouTube Shopping and start turning your content into a business. For brands, the platform offers direct access to an engaged Filipino audience ready to click, trust, and shop.
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Google.org and ASEAN Foundation Launch AI Class ASEAN to Equip 5.5 Million Learners

Tuesday, August 26, 2025

 

Artificial Intelligence (AI) is no longer just a tech buzzword—it’s rapidly becoming part of everyday life, from social media filters to workplace automation. In Southeast Asia, where digital adoption continues to surge, the question is no longer if we should prepare for AI, but how fast. This is why the ASEAN Foundation, with the backing of Google.org, has introduced AI Class ASEAN, a groundbreaking e-learning platform that promises to upskill more than 5.5 million learners across the region—including thousands of Filipinos.

A Regional Milestone for AI Literacy

Unveiled during the 2nd Regional Policy Convening of AI Ready ASEAN in Kuala Lumpur, the AI Class ASEAN is one of the major outcomes of a 2.5-year regional program supported by a USD 5 million grant from Google.org. The platform’s mission is clear: to make AI literacy inclusive, accessible, and future-ready for ASEAN’s diverse communities.

The initiative brings together youth, parents, and educators, equipping them with the knowledge and tools to understand AI responsibly. With 70 localized modules, AI-powered chatbots, multilingual support, and collaborative forums, learners can access training in ways that suit their unique cultural and linguistic contexts.


Dr. Piti Srisangnam, Executive Director of the ASEAN Foundation, emphasized during the launch that AI readiness is about more than just technical skills—it’s about opportunity and inclusion. “Empowering communities with the right knowledge ensures a future-proof ASEAN. AI Class ASEAN offers shared progress and connectedness for the entire region.”

A Summit to Shape the Future of AI

Held under the theme “Bridging AI Literacy and AI Safety: Building Responsible AI in ASEAN”, the two-day event brought together policymakers, educators, youth leaders, and private sector experts. The launch itself was marked by a ceremonial button-press, symbolizing ASEAN’s commitment to safe and ethical AI adoption.

Notable attendees included:

H.E. Gobind Singh Deo, Minister of Digital of Malaysia
H.E. Dr. Kao Kim Hourn, Secretary-General of ASEAN
Ms. Sapna Chadha, VP for Southeast Asia & South Asia Frontier, Google Asia Pacific

The presence of top leaders highlighted the weight of this initiative—not just for technology, but for the future of education and economic growth in the region.

Local Impact: AI Literacy in the Philippines

For the Philippines, AI Ready ASEAN is more than just a digital program—it’s a step toward bridging the digital divide. Local Implementing Partners (LIPs) such as Break The Fake Movement, Limitless Lab, AYO PH, Cyber Guardian, and SmartCT have been crucial in making AI concepts understandable and accessible for students and communities.

The Break The Fake Movement, in particular, is taking the lead in integrating AI literacy with media and information literacy (MIL) to combat disinformation. Working closely with the Department of Education (DepEd), they’ve onboarded 100 Master Trainers to roll out Hour of Code sessions in schools and universities nationwide.

Paolo Miguel Ordonio, Executive Director of Break The Fake Movement, stressed that coding should not be seen as an exclusive skill for computer scientists. “Coding teaches critical thinking and problem-solving. By demystifying AI, we’re showing that it’s a skill anyone can learn—students, professionals, even parents.”

Why This Matters for Filipinos

With the Philippines’ young population and fast-growing digital economy, initiatives like AI Class ASEAN can be transformative. As AI reshapes industries—from BPO to education—Filipinos who are AI-literate will have a competitive advantage in the global job market.

Moreover, by teaching responsible and ethical AI use, the program also addresses concerns about misinformation, online safety, and inclusivity—issues that are especially relevant in the country’s highly active digital landscape.

AI Class ASEAN isn’t just another online course—it’s a movement to prepare Southeast Asia for an AI-driven future. For Filipinos, this means gaining the skills to thrive in an evolving economy while ensuring technology is used responsibly.

If you’re a student, teacher, or simply curious about how AI is changing our world, this initiative is worth exploring. The future is AI-powered, and with programs like this, we can make sure it’s also inclusive and ethical.
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Schneider Electric Champions Scalable, Energy-Efficient Data Centers as AI Fuels Rising Demand

Wednesday, August 20, 2025


The Philippines is rapidly embracing artificial intelligence (AI) and cloud services, but with this transformation comes a growing challenge: the rising demand for high-density data centers and the increasing strain on the country’s power infrastructure. Recognizing this, Schneider Electric, a global leader in digital energy management and automation, is stepping up with next-generation, energy-efficient solutions designed to power the AI-driven future.

AI, Power, and the Data Center Challenge

At the Innovation Day Philippines 2025, experts from Uptime Institute highlighted how the boom in AI and digital adoption is putting enormous pressure on existing power systems. Traditional data centers are no longer enough—industries now require AI-ready infrastructure that can handle massive workloads without compromising efficiency or sustainability.

This is where Schneider Electric comes in. The company recently launched its EcoStruxure™ Data Center Solutions, a modular and scalable suite designed to support high-performance AI and cloud computing.

Next-Gen EcoStruxure™: Built for AI at Scale

Schneider Electric unveiled its EcoStruxure™ Pod and Rack Solutions—innovations built to handle the intense requirements of modern AI data centers. Key features include:

  • Support for up to 120kW per rack with advanced thermal management (liquid and air cooling systems).
  • Grid-ready power systems powered by AI-tolerant UPS (Galaxy VXL).
  • Real-time monitoring with EcoStruxure Power Monitoring Expert, EcoStruxure IT Expert, and AVEVA Unified Operations Center for optimized performance.

These solutions shorten deployment cycles, reduce operational risks, and ensure that operators can expand capacity seamlessly—all while keeping energy efficiency at the core.

A Global Partnership for AI Growth

Schneider Electric also announced a strategic partnership with NVIDIA, combining sustainability expertise with cutting-edge accelerated computing. Together, they are co-developing power delivery systems, thermal management, and high-density racks specifically engineered for AI workloads.

This collaboration contributes to global initiatives like Europe’s €200B InvestAI program and serves as a model for Southeast Asia, including the Philippines, where AI adoption is accelerating.

“Schneider Electric and NVIDIA are not just partners—we’re co-developing the infrastructure needed to power the next wave of AI factories globally,” shared Olivier Blum, CEO of Schneider Electric.

Powering the Philippines’ Digital Future

With decades of global expertise and sustainability at its core, Schneider Electric is working with local stakeholders to ensure the Philippines can build future-ready, energy-efficient data centers. The goal is clear: create a resilient digital backbone that can sustain the demands of AI and high-performance computing while easing pressure on the country’s power grid.

As the world pushes forward into the AI era, Schneider Electric is making sure the Philippines isn’t left behind—offering solutions that are smart, scalable, and sustainable.
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DXC and Boomi Forge Strategic Partnership to Fast-Track Modernization and Adoption of Agentic AI


New Boomi Center of Excellence (COE) within DXC will act as an innovation hub for customers across industries

DXC Technology (NYSE: DXC), a Fortune 500 global technology services provider, and Boomi™, the leader in AI-driven automation, today announced a new strategic partnership. Together, DXC and Boomi are redefining how enterprises automate and integrate operations with AI, streamlining application modernization and helping to speed adoption of agentic systems at scale.

“Many enterprises today are overwhelmed by disconnected systems and technical debt, facing immense pressure to modernize while ensuring security, continuity and compliance,” said T.R. Newcomb, Chief Revenue Officer at DXC Technology. “We’re thrilled to partner with Boomi to help our customers accelerate their transformations, delivering seamless integration and AI agent management that positions them for success with agentic AI.”

“Agentic transformation isn’t a future trend — it’s an enterprise imperative,” said Steve Lucas, Chairman and CEO at Boomi. “Together with DXC, Boomi is helping customers replace outdated architectures with intelligent, agent-driven infrastructure that’s faster to build, easier to govern, and ready for whatever’s next. This partnership gives enterprises a direct path to modernization, automation, and long-term AI readiness.”

Accelerating Enterprise Transformation with Boomi and DXC

The DXC–Boomi partnership focuses on delivering customer value across three core areas:

Application Modernization - DXC will deliver modern, cloud-native integration solutions that help enterprises replace outdated middleware and accelerate transformation. Through joint go-to-market initiatives with leading enterprise platforms, DXC and its partners will co-create solutions and reusable assets that make it easier for shared clients to modernize and achieve results faster.

AI-Driven Migration and Data Readiness - By combining Boomi’s AI-powered automation platform with DXC’s full-stack engineering capabilities, customers can seamlessly connect mission-critical systems — from order management and inventory to logistics and finance — driving operational efficiency and faster decision-making.

Agentic Transformation with Boomi Agentstudio - With deep experience managing complex IT systems, DXC ensures Boomi’s Agentstudio works securely and intelligently across critical systems to orchestrate all AI agents at scale.

Center of Excellence to Drive Scale and Delivery Excellence

To provide support and best practices, the companies will launch a dedicated Boomi Center of Excellence (COE) within DXC. The COE will act as a delivery and innovation hub, providing reusable assets, field enablement, and proven implementation patterns. It will ensure customers benefit from a consistent, high-quality modernization experience across regions and industries.

“The strategic partnership between Boomi and DXC isn’t just about connecting systems — it’s about reimagining how businesses run in an AI-first world,” said Dan McAllister, SVP of Global Alliances at Boomi. “Together, we’re collapsing complexity and accelerating transformation at the core of the enterprise.”
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Kissflow Recognised as Sample Vendor for No-Code Platforms in 2025 Gartner® Hype Cycle™ for Enterprise Process Automation

Saturday, August 16, 2025


Kissflow, a leading AI powered low-code, no-code platform, has been recognized in the 2025 Gartner® Hype Cycle™ for Enterprise Process Automation.

Gartner’s Hype Cycle for Enterprise Process Automation, 2025, offers deep insight into the emerging technologies that will reshape business operations through automation, AI, and citizen development.

The research highlights four major innovation themes: Orchestration and Connectivity, Agentic Automation, Citizen Development, and Process Visibility.

A few key highlights: 

  •  “By 2029, 80% of enterprises with mature automation practices will pivot to consolidated platforms, such as business orchestration and automation (BOAT), that orchestrate business processes and agentic automation.”
  • “By 2027, 80% of automation platforms will offer AI-assisted development, resulting in lower development costs and higher citizen development.” Tools that empower non-technical users—particularly no-code platforms and citizen development platforms—are gaining momentum, democratizing innovation across business functions.
  • Computer Use for AI Agents poised to revolutionize legacy workflows. One of the most transformational technologies on the horizon, this innovation enables AI agents to interact with digital interfaces like humans, even without API access—opening up automation opportunities in legacy and browser-based systems.
“We’re thrilled to be recognised once again—this time in Gartner’s Hype Cycle for Enterprise Process Automation, 2025,” said Dinesh Varadharajan, Chief Product Officer at Kissflow. “We see this as a strong validation of our continued leadership in empowering true citizen development. With our intuitive no-code platform and AI-assisted application building, we’re helping organisations scale rapidly and adapt to evolving business needs. This recognition reinforces our commitment to unifying low-code, no-code, and citizen development in a single, powerful platform driven by Agentic AI.”
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Palo Alto Networks Launches Prevention-First App Security with Cortex Cloud ASPM

Thursday, August 14, 2025


Cybersecurity just got a major upgrade — Palo Alto Networks has unveiled a game-changing Cortex Cloud Application Security Posture Management (ASPM) designed to stop threats before they even reach production. This move marks a shift from simply detecting issues to actively preventing them, giving businesses — including those in the Philippines — a faster, smarter way to protect cloud and AI-driven applications.

Why This Matters for Businesses in the Philippines

With AI-generated code allowing applications to be built in hours instead of months, developers are moving faster than ever. But speed can leave security gaps. For Filipino companies embracing digital transformation, Palo Alto Networks’ new prevention-first approach offers up to 10x faster and more cost-efficient risk management — a crucial advantage in today’s threat-heavy online environment.

A Smarter, Centralized Way to Manage App Security

The new Cortex Cloud ASPM doesn’t just block risks — it brings them all into one view.

Unified partner ecosystem – Consolidates data from top third-party code scanners like Black Duck, Checkmarx, GitLab, HashiCorp, Semgrep, Snyk, and Veracode.

No disruption for developers – Teams can keep using their favorite tools while benefiting from consolidated, actionable insights.

Comprehensive visibility – Combines native ASPM data with third-party insights for a complete picture of risks.

Building on a Powerful Cloud Security Foundation

This release expands on Cortex Cloud, which already merges cloud-native application protection (CNAPP) and cloud detection and response (CDR) for real-time threat defense. Now with ASPM, organizations get:

Proactive protection – Guardrails to stop issues before deployment.

Priority-driven alerts – Focus only on exploitable threats, not false alarms.

Automated remediation – Removes the need for manual fixes, saving time and resources.

What Palo Alto Networks Leaders Are Saying

Sarit Tager, VP of Product Management at Palo Alto Networks, emphasized the urgency:

As AI accelerates development, security must keep pace. With CNAPP, CDR, and now ASPM, Cortex Cloud offers end-to-end visibility and automatic risk prevention before production.

Industry analyst Katie Norton of IDC agrees, noting that Cortex Cloud ASPM helps security teams zero in on real risks, connecting app security with the live threat landscape for faster action.
Availability

Cortex Cloud ASPM is currently in early access and is expected to roll out globally — including in the Asia-Pacific region — in the second half of 2025.


In a time when one data breach can cost millions, prevention-first security could be a lifeline for companies, big and small. For Filipino businesses building in the cloud, the message is clear: Don’t just react to threats — stop them before they start.

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DoubleVerify’s Global Insights Report: 1 in 2 Consumers in PH Would Drop Brands With Ads Next to Harmful Content

Wednesday, August 6, 2025


The annual report highlights the evolving role of attention, viewability, and suitability in maximizing media performance

DoubleVerify ("DV") (NYSE: DV), the leading software platform to verify media quality, optimize ad performance, and prove campaign outcomes, today released its 2025 Global Insights: APAC Report, spotlighting key advertising trends and media quality benchmarks. The report draws on over one trillion impressions across desktop, mobile and CTV environments, as well as survey responses from marketers and consumers globally.

This year’s report reveals notable improvements in global media quality, with declines in brand suitability violations and fraud rates, alongside modest gains in viewability. Attention continues to vary significantly across regions, formats, and devices, highlighting the need for advertisers to customize strategies that drive both performance and protection.

In the Philippines, media quality continues to improve, with brand suitability violations falling by 44% year-over-year. However, consumer sensitivity remains high— approximately 1 in 2 Filipinos (54%) say they would stop using a brand whose ads appear next to false or offensive content. With consumers in the Philippines spending at least 3.8 hours daily engaging with digital content and growing ad fatigue, brand suitability should be non-negotiable for advertisers aiming to build trust and drive performance in the market.

Other key findings in the Philippines include:

Fraud and Sophisticated Invalid Traffic (SIVT): Fraud/SIVT incidents dropped by 61%, indicating improved efforts to eliminate invalid traffic.

Viewability: The country’s Authentic Viewable Rate rose by 12%, showing enhanced ad visibility across screens.

Attention Metrics: With an Attention Index of 117, the Philippines ranked third in Southeast Asia, outperforming the global benchmark and signaling high levels of audience engagement and ad exposure.

Global highlights include:

Brand Suitability: Violation rates fell 15% year-over-year, with Unsuitable Category violations still comprising the majority (65%) of all incidents.

Fraud and Sophisticated Invalid Traffic (SIVT): Global fraud/SIVT dropped 7% year-over-year, but bot fraud increased sharply, particularly in mobile app environments.

Viewability: The global Authentic Viewable Rate rose from 3% to 70%, supported by industry efforts to address "TV Off" issues in CTV.

Attention Metrics: APAC led all regions with a 14% higher Attention Index than the global benchmark of 100, while North America trailed by 4%.

“With digital media habits evolving across the Philippines, advertisers need timely, data-backed insights to navigate growing complexity and improve campaign effectiveness,” said Conrad Tallariti, Managing Director, APAC of DoubleVerify “Driving real results today means ensuring every impression appears in a suitable context, captures genuine attention, and contributes to measurable performance. This is how brands can earn consumer trust and make a lasting impact in the market.”

Marketers across APAC are increasingly prioritizing channels like commerce media networks, with over 20% in both Southeast Asia and India planning to boost investment. Top-performing formats, such as social media reels and feeds, are consistently exceeding campaign baselines, reflecting a broader shift toward performance-driven, digitally connected advertising.

At the same time, consumers in the APAC region are spending an average of 3.5 hours per day with online content, led by social media. But ad fatigue is rising: 46% use ad blockers, and nearly half of consumers say they’re less likely to purchase from a brand if its ad appeared next to false or offensive content, reinforcing the critical need for brand suitability and context-aware media strategies.

As media investments grow more complex, DV’s regional insights provide a critical roadmap for advertisers to reduce waste, boost engagement, and drive measurable outcomes in APAC and beyond.

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Appdome Launches IDAnchor™, the First Customer Identity Protection Solution for the Mobile Economy

Sunday, July 27, 2025


Appdome, the leader in protecting mobile businesses, today announced IDAnchor™, the industry’s first Customer Identity Protection (CIP) solution for the mobile economy. IDAnchor fingerprints each release, installation, and device used to access, log in, and generate transactions in a mobile app. It combines this immutable chain of trust with real-time threat signals to bring sign-in alerts and unrecognized device notifications to every mobile app in the world and create a perimeter defense around Identity Verification (IDV), Customer Identity & Access Management (CIAM), and other services in mobile apps.

“Mobile brands have learned the hard way that successful authentication doesn’t mean there’s a trusted identity, engagement, or transaction in an app,” said Tom Tovar, Co-Creator of Appdome. “They also want the ability to tell when there’s unauthorized activity on an unrecognized device, application, or installation. IDAnchor solves all these challenges easily.”

What is Customer Identity Protection?

Customer Identity Protection (CIP) is the missing link needed to strengthen biometric authentication, CIAM, and IDV in mobile apps. By adding a perimeter defense around identity assertions in a mobile app, CIP ensures that no part of the value chain – the mobile app, installation, or device – has been compromised or impersonated during login, authentication, engagement, or purchasing in mobile apps.

Mobile apps and identity products often assume the integrity of the mobile environment when creating, verifying, or using customer identities in mobile apps. However, fake or compromised devices, operating systems, and accounts, as well as malware-controlled sessions, can undermine signal fidelity from the mobile environment, giving fraudsters the upper hand. CIP monitors the source of each customer identity while it’s being used by the application, installation, device, or user. Customer Identity Protection detects if any part of that value chain has been compromised or impersonated, or if there are any signs of on-device threat staging, manipulation, spyware, and other risks that can compromise biometric authentication, CIAM, IDV, Ad Attribution, and other processes in a mobile app.

IDAnchor™ is CIP for Mobile Apps

Unlike static and ephemeral device binding, IDAnchor™ creates a living, cryptographically bound, tamper-resistant chain of trust that spans the entire mobile app lifecycle. IDAnchor fingerprints the mobile DevOps workspace and each app release, installation, device, and session to enable mobile brands to bind customer identity from the point of origin, through the distribution chain, to user acquisition and use in a mobile app.

Each IDAnchor fingerprint is securely stored and built to persist across device resets, app re-installs, OS updates, and sophisticated evasion techniques, including device cloning, app spoofing, Trojan installations, and threats that target customer identity in mobile apps. If, at any time, the chain of trust is broken, brands know customer identity is at risk.

Mobile brands can now offer their users the same powerful, real-time “Is this you?” sign-in alerts made famous across Apple and Google applications. Detect sign-ins or identity assertions from unrecognized devices, apps, or installs and trigger real-time responses like user-facing alerts, step-up authentication, or session blocks. From mobile banking to social, healthcare, and ride-sharing apps, Appdome makes it possible for every mobile brand to own the ATO moment and protect users with confidence.

“IDAnchor gives brands a dynamic way to know if the source of the identity assertion can be trusted and if the user’s device, instance and environment are real, the same, unaltered, and uncompromised before, during, and after calling any identity-based service,” said Avi Yehuda, Co-Creator and CTO of Appdome.

Built-In Threat Signals for Identity Assurance

IDAnchor combines real-time threat signals with the chain of trust to solve a wide range of mobile threats, including:

  • Deepfake attacks used on alternative or compromised devices.
  • KYC fraud and fake account creation on synthetic, cloned, or altered mobile devices.
  • Install/re-install abuse for inflating ad campaign metrics.
  • Emulator farms that mimic real user engagement and devices.
  • Loyalty and referral abuse from GAID/IDFA and device resets.
  • Social engineering scams where users are tricked into installing Trojan versions of legitimate apps.
  • Geo-fraud carried out through location spoofing, fake GPS apps, VPNs, IP cycling, and other techniques.
  • Transaction and On-Device Fraud carried out by attackers using fake devices, synthetic identities, and stolen credentials.

“Without CIP, anyone or anything could successfully authenticate or engage inside an app,” said Chris Roeckl, Chief Product Officer at Appdome. “With IDAnchor™, brands can detect the full range of fraud, ATOs, and scams and get the true device attributes being used in each session.”

IDAnchor™ Feature Overview

Key features and capabilities include:

DevOps Workspace Fingerprint – Appdome runs in DevOps. IDAnchor uses the DevOps environment to create a trusted root identifier for the mobile app.

App Release Fingerprint – Unique Mobile App Release IDs do not change or reset based on device or install. No User Opt-Out.

App Install Fingerprint – Each Mobile App Installation ID resets on update or upgrade. No User Opt-Out.

Mobile Device Fingerprint – IDAnchor™ creates a unique and immutable Mobile Device ID for Android & iOS Devices. No reset. No User Opt-Out.

True Device Attributes – With each payload, IDAnchor provides the true device attributes for each mobile device.

Prevent Device Spoofing – Prevents modified or impersonated device attributes and bypassing probabilistic Device Identity systems.

Prevent Vendor ID Spoofing – Prevents tampering with or rotating unique device identifiers that attribution systems or apps rely on to track installs, users, and fraud.

Prevent Advertiser ID Cycling – Prevents attackers from rotating GAID/IDFA values to appear as unique users per fraud event.

Protect Google/Apple Advertising ID – Monitor Google/Apple’s advertiser IDs for signs of manipulation, reuse, or substitution.

Detect IDAnchor™ Manipulation Attempt – Send threat data and telemetry if attackers target IDAnchor™.

Threat Signal Intelligence – Send threat data and telemetry on 400+ attack vectors including deepfakes, device spoofing, device manipulation, RCE, RAT, ATS Malware, social engineering scams, IT scams, phishing, quishing, smishing, geo-fraud and other attacks.

"Identity is the new perimeter,” said Eric Newcomer, Analyst at Intellyx. “Customer Identity Protection is more important than ever, given the advances in AI deepfakes, the rise of identity spoofing, and the use of mobile devices as an attack vector. IDAnchor from Appdome strengthens the value of CIAM, IDV and Ad Attribution by tracking the true identity of the applications and devices connecting to enterprise services.”

IDAnchor Availability

IDAnchor™ is available now for all Android and iOS applications. Mobile brands can use and evaluate IDAnchor fingerprints in the app, via an on-premise server, or cloud service.

To get a live demonstration of IDAnchor, visit Appdome at the Black Hat conference Aug. 6 and 7 in Las Vegas at Appdome’s booth (#4746). Or visit the Appdome website to learn more about Appdome IDAnchor™ and Customer Identity Protection.
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Mentor Media Accelerates Global EDI Integration by up to 60% with Boomi

Thursday, July 17, 2025


Boomi’s unified, low-code platform powers automation, visibility, and agility across Mentor Media’s global supply chain operations

Boomi™, the leader in AI-driven automation, today announced that Mentor Media, a leading global supply chain solutions provider headquartered in Singapore, has reduced onboarding by up to 50 percent and accelerated Electronic Data Interchange (EDI) integration by up to 60 percent using the Boomi Enterprise Platform.

Serving Fortune 500 enterprises worldwide, Mentor Media uses EDI as a core transaction mechanism for managing business-critical processes. Previously, the company’s integration processes were highly manual and fragmented. Staff had to build and maintain individual custom modules to connect disparate systems. There was no holistic visibility into these integrations, and the setup could not scale to meet market demands.

With increasing market demands to scale fast, Mentor Media needed a single, unified platform to manage end to end integrations, improve governance, and scale consistently across regions.

With the Boomi Enterprise Platform, Mentor Media reduced system integration time from 21 months to under four months, enabling the company to deliver faster outcomes for customers and partners.

“Boomi is a game-changer for our global operations, transforming how we deliver and scale across regions,” said Rueh Herng Yap, Senior Vice President at Mentor Media. “We’re faster, more efficient, and better prepared for future growth.”

Standardising, Automating, and Scaling Integration

In addition to markedly reducing EDI system integration timelines, the Boomi platform helped Mentor Media:

● Cut onboarding time by up to 50 percent for new warehouse deployments to under six months
● Increase efficiency by up to 60 percent by adopting low-code tools and reusable templates
● Save 20 percent of senior developer time by streamlining EDI integration

With the Boomi Enterprise Platform, Mentor Media gained full visibility across integration flows, enforced best practices, and proactively identified and addressed risks — delivering resilience and operational efficiency.

“Our partnership with Boomi aligns technology and business goals in a powerful way,” said Waikit Chong, System Development Manager at Mentor Media. “AI-powered documentation and intelligent change management tools have reduced the load on senior developers, giving us time back to focus on innovation and customer experience.”

Building a Scalable, Future-Ready Foundation with Boomi

As Mentor Media prepares for continued growth, Boomi’s AI features will help onboard users faster and reduce reliance on manual training.

Boomi’s intuitive platform also empowers less-technical users to contribute to integration efforts by shortening the learning curve to improve enterprise agility.

“Today’s supply chains demand more than integration — they require agility, intelligence, and resilience. With Boomi, Mentor Media has built a scalable and robust foundation that not only connects systems, but also empowers teams to scale operations, accelerate time to value, and confidently meet the demands of a dynamic global market,” said David Irecki, Chief Technology Officer for Asia Pacific and Japan at Boomi.

Additional Resources

● Hear from Boomi’s global customers
● Browse solutions on Boomi Discover
● Explore the Boomiverse Community
● Follow Boomi on X, LinkedIn, Facebook, and YouTube


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Enterprises in North Luzon Gain Competitive Edge Through PLDT Enterprise's Enhanced Mobile Connectivity

PLDT Enterprise Wireless Product Summit

Over a hundred business leaders gathered at the Clark leg of PLDT Enterprise’s Wireless Product Summit where mobile-first innovations took center stage, empowering regional enterprises to work smarter, grow faster, and reach farther.

As North Luzon emerges as a powerhouse for growth in sectors like construction, health, and professional services, PLDT Enterprise is stepping in to ensure businesses in the region stay ahead of transformation.

Through the Clark leg of its “Wireless Product Summit,” held at Royce Hotel, PLDT Enterprise showcased how mobile-first technologies can power regional enterprises to operate smarter, scale faster, and serve more communities.

With the theme “Mobilize Your Success,” the summit gathered over a hundred business leaders from across North Luzon to explore how innovations in wireless technology can unlock opportunities, drive productivity, and bridge connectivity gaps across the Cordillera, Ilocos, Cagayan Valley, and Central Luzon regions.

North Luzon: A Region on the Rise

The summit comes at a time when North Luzon is gaining momentum across key industries. According to the Philippine Statistics Authority (PSA), provinces in the region have posted growth rates in sectors such as construction, financial services, and public administration that lead national averages. As more enterprises expand beyond Metro Manila, the demand for agile, reliable, and cost-efficient connectivity becomes increasingly urgent, especially in emerging economic hubs across North and Central Luzon.

“We’re here in Clark for a reason as we see it as a symbol of how fast North Luzon is growing,” said Josh Montecillo, Assistant Vice President and Head of Enterprise and International Wireless Product Management at PLDT Enterprise. “With the region’s potential, we’re committed to empowering local businesses to seize it through the right mobile solutions.”

Wireless Solutions That Work Where It Matters

During the event, PLDT Enterprise zeroed in on how its wireless portfolio solves real business problems:5G Fixed Wireless Access enables high-speed connectivity ideal for regional offices, clinics, or retail branches.
Smart Internet of Things (IoT) helps businesses monitor assets, track logistics, and manage dispersed operations with precision
Mobile Private Networks offer secure, enterprise-grade mobile connectivity for large campuses and critical infrastructure like hospitals and industrial zones.

Each solution was presented as a path to better service delivery, streamlined operations, and smarter decision-making.

A Long-Term Commitment to Regional Growth

PLDT Enterprise also reinforced its long-term commitment to the region. Infrastructure investments, including mobile cellsite expansion and prioritization of 5G and 4G in Nueva Ecija, La Union, and the rest of Central and North Luzon, are underway to further improve wireless coverage and resilience. These are complemented by Smart’s mobile network, which already covers 97% of the Philippine population.

“This summit is part of a broader strategy to bring enterprise-grade wireless to where the real growth is happening,” Montecillo emphasized. “We’re not just showcasing solutions, we’re building partnerships that will fuel the future of business in North Luzon.”

For more information about PLDT Enterprise’s wireless solutions, visit https://bit.ly/pldtenterprise-clark-wireless-summit-pr
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Ant International Launches Alipay+ Voyager, a Built-in End-to-End AI Travel Companion for Digital Wallet and Super App Users

Friday, July 4, 2025

 

Alipay+ Voyager converts Alipay+'s agentic travel AI solutions into one multi-task interface for e-wallet and super app users

● OTA and travel merchant partners such as Agoda, Fliggy and Trip.com offer seamless, end-to-end traveller experience through Alipay+'s global partner apps, from trip planning, trip booking to product and service discovery

● Alipay+ plans to further deepen and expand its AI offerings for fintechs and super apps as a global wallet gateway for connectivity and growth.


With launch partners including Agoda, Fliggy and Trip.com, Ant International introduces Alipay+ Voyager, an AI travel companion integrated into digital wallets for the travel industry to simplify and enhance travel experiences for global consumers.

Alipay+ Voyager combines Ant International's agentic AI capabilities with the galaxy of cross-border travel services offered by OTA partners and 100 million global merchants in Alipay+'s partner ecosystem.

Through its one single AI interface embedded in e-wallets and super apps, Alipay+ Voyager assists travellers, via text or voice in their local language, to complete itinerary planning, booking, and purchasing in-destination merchant offerings with a seamless flow.

Alipay+ Voyager is first launched on three of Asia’s biggest mobile wallets, Alipay (Chinese mainland), AlipayHK (Hong Kong SAR, China) and GCash (the Philippines) ahead of the summer travel peak. It will roll out to more Alipay+ payment partners throughout 2025.

Alipay+, started as a cross-border payment technology solution, now helping 36 leading e-wallets and payment apps with 1.7 billion consumer accounts connect to over 100 million merchants. The Alipay+ Wallet Tech team has been working with e-wallet partners in emerging markets to develop payment, security and growth capabilities and solutions since 2015. Today, the team plans to further build out other agentic AI suites for different industries on Alipay+ GenAI Cockpit, its main AI platform for fintechs.

Driving Global Connectivity and Growth in the Merchant-Wallet-Consumer Ecosystem

The online travel market is expected to grow 10% annually through 2032, with mobile already making up two-thirds of traffic. Travellers, especially Gen Zs, increasingly favour unique, hyperlocal experiences, using mobile-first, all-in-one solutions to uncover their best options.

Alipay+ Voyager has a number of distinct features:

● Intelligent end-to-end assistance from one single hub in familiar wallets: research, decision and action support before, during and after the trip

● Real-time global-to-local connections: seamless transitioning to local services like ride-hailing, public transport, shopping, dining and sightseeing;

● Purposeful, forward-looking curation: Voyager AI intuitively understands a user’s preferences, proactively solves problems when there are issues such as flight delays or bad weather, and surfaces hyper-relevant options in real-time before a traveller even asks, all within their home e-wallet;

● A new growth gateway for merchants and OTAs: captures multiple core markets through one easy deployment across the largest regional and global e-wallets.


“Travellers today are using more tech to enhance their trips, and there is a need for the industry to adapt and meet these new and emerging expectations,” said Douglas Feagin, President of Ant International. “By integrating a proactive, always-on AI travel companion within digital wallets that consumers already use frequently, we’re empowering travel and wallet partners with new opportunities to engage travellers in a more relevant, personalised way, through every step of their journey.”

Gil Hazan, Senior Vice President of Strategic Partnerships, Agoda, said: "At Agoda, we are committed to making travel more accessible and seamless for everyone. By integrating our extensive supply network as one of Asia's leading online travel platforms with Alipay+ Voyager's expansive wallet partnerships, we can offer travellers a more convenient and personalized booking experience. This collaboration enables us to reach a broader audience and provide tailored travel solutions that cater to the diverse needs of today's travellers."
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