Hanabishi’s Kapartner sa Kabuhayan Helps Nanaypreneurs Build Stronger Livelihoods Through Project Karinderya

Monday, August 25, 2025


Running a small karinderya is more than just a business—it’s a way for many Filipino mothers to provide for their families and serve their communities. Recognizing this, Hanabishi Appliances has launched its Kapartner sa Kabuhayan program, a corporate social responsibility (CSR) initiative designed to empower women entrepreneurs, or nanaypreneurs.

In partnership with K-COOP’s Project Karinderya, Hanabishi recently turned over livelihood starter kits to support small eatery owners in Caloocan and Quezon City, helping them cook, serve, and grow their businesses with greater ease.

Hanabishi Extends Support to Nanaypreneurs

On August 4, 2025, Hanabishi officially donated 10 livelihood starter kits to nanaypreneurs and 2 health coordinators in their communities. The beneficiaries were identified through K-COOP and came from Camarin and Bagong Silang in Caloocan, as well as Lagro in Quezon City.


Each starter kit included:
  • Hanabishi electric fan
  • Gas stove or oven toaster
  • Rice cooker or pressure cooker
  • Water dispenser or hand mixer/blender
  • Coffee maker or airpot

These appliances will make it easier for women to run their eateries efficiently while also serving nutritious meals to their communities.

A Collaborative Effort with K-COOP, SEAOIL, and BiotechJP

The project was made stronger with the help of Hanabishi’s partners:

K-COOP (Kabuhayan sa Ganap na Kasarinlan Credit and Savings Cooperative) – spearheading Project Karinderya to support karinderya owners and low-income families.

SEAOIL – providing SEAGAS LPG tanks to the beneficiaries.

BiotechJP – donating Ready-to-Eat Rice (Rice to GO) to help karinderyas serve quick, filling meals.

According to Cherish Ong-Chua, Hanabishi VP for Finance and Marketing, “At Hanabishi, we believe mothers are not only the light of their homes but also the backbone of their communities. Through Kapartner sa Kabuhayan, we want to help their businesses grow and thrive, ultimately supporting Filipino families in building sustainable livelihoods.”

Building Sustainable Livelihoods


Beyond this turnover, Hanabishi is looking to expand Kapartner sa Kabuhayan to benefit more micro-entrepreneurs across the Philippines. By joining forces with cooperatives and private sector partners, the company aims to create a ripple effect of empowerment—helping families achieve financial independence while fostering community resilience.

“We are exploring more collaborations with K-COOP and other organizations to further strengthen our livelihood programs,” Ong-Chua added.

Hanabishi’s Kapartner sa Kabuhayan proves that when corporations, cooperatives, and partners unite, they can create real change for Filipino families. By equipping nanaypreneurs with the right tools, Hanabishi isn’t just providing appliances—it’s helping build dreams, one karinderya at a time.



To know more about Hanabishi’s CSR programs, visit www.myhanabishi.com.
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