As global trade becomes more unpredictable, supply chains are no longer judged by how well they track shipments, but by how intelligently they respond to change. This was the key takeaway from Manila Horizon 2026, a supply chain leadership forum hosted by GoComet on January 23, 2026, at Sheraton Manila Bay.
The event gathered senior leaders from major Philippine enterprises such as Jollibee, IMI, Century Pacific Foods, and other large organizations. Together, they explored how artificial intelligence is transforming logistics from a visibility-focused function into an intelligence-driven capability that supports resilience, agility, and better decision-making.
Why Visibility Is No Longer Enough
The Philippines plays a unique role in global trade. It is both a consumption-heavy market and a critical import destination, which exposes local supply chains to port congestion, fragmented logistics networks, and disruptions triggered by global events.
During the forum, industry leaders agreed that basic shipment tracking is no longer sufficient. While knowing where goods are is important, it does not help organizations anticipate delays, mitigate risks, or plan alternative actions.
What companies now need are systems that can interpret live data, surface risks early, and recommend what steps to take next, particularly for inbound freight and cross-border operations.
“Visibility tells you where things are. Intelligence tells you what to do next,” said Chitransh Sahai, Co-founder and CEO of GoComet. “AI helps supply chains move from reacting late to planning early, which is where real resilience is built.”
From Automation to Intelligence-Led Supply Chains
A recurring theme at Manila Horizon was the shift toward intelligence-led operations. Rather than overwhelming teams with dashboards and alerts, AI-powered platforms are now designed to filter information, highlight what truly matters, and support faster, more confident decisions.
Sahai emphasized that AI is not meant to replace people. Instead, it strengthens human judgment by taking over repetitive tasks such as monitoring, exception detection, and data consolidation.
By automating these processes, supply chain teams can spend more time on strategic planning, supplier collaboration, and scenario analysis.
“Technology only creates impact when it fits naturally into how teams work,” Sahai added. “The goal isn’t more dashboards. It’s fewer surprises.”
This philosophy resonated with Philippine enterprises that want to modernize without adding layers of complexity or operational burden.
Growing Adoption of AI in Philippine Supply Chains
The discussions at Manila Horizon also reflected the rapid adoption of AI-driven supply chain platforms in the country. GoComet has been operating in the Philippines since August 2021 and has recorded approximately 2.5x year-on-year growth in the local market since its launch.
Today, the Philippines represents nearly 20 percent of GoComet’s total Southeast Asia customer base, highlighting the country’s increasing importance as a center for supply chain innovation in the region.
Participants noted that this growth mirrors a broader mindset shift. Supply chain intelligence is now being viewed as a strategic advantage rather than a back-office tool. For many enterprises, it has become essential to maintaining service levels, managing costs, and scaling operations sustainably.
Introducing the Next Phase of Supply Chain Intelligence
A major highlight of the forum was Sahai’s unveiling of GoComet’s next phase of innovation. This new direction moves beyond automated workflows and toward autonomous logistics operations, powered by agentic AI.
At the center of this vision is the GoComet AI Centre, which brings together multiple intelligent systems designed to continuously observe operations, reason using real-world context, and assist teams across planning, execution, and risk management.
Rather than functioning as standalone tools, these AI agents act like digital assistants embedded directly into daily workflows.
Two key capabilities were showcased during the event:
- Incident Lens, which links real-time port conditions, weather patterns, and geopolitical developments directly to active shipments, allowing teams to detect disruptions early.
- Viera, a conversational AI that enables users to ask questions about logistics data in natural language and receive immediate, actionable insights.
Together, these tools transform millions of data points across shipments, documents, and communications into clear, prioritized actions that teams can trust and explain.
Tangible Business Impact for Enterprises
According to GoComet, enterprises using these intelligence-driven capabilities have reported measurable improvements across key performance metrics. These include productivity gains of up to 2x, freight cost reductions of up to 30 percent, and a 17 percent increase in inventory turnover.
The platform also helps organizations improve customer satisfaction and net promoter scores by reducing delays, minimizing surprises, and maintaining service reliability even in volatile conditions.
For leaders at Manila Horizon, these outcomes reinforced the idea that AI is no longer experimental. It is already delivering value at scale for organizations willing to rethink how they use data.
Building a More Resilient Supply Chain Ecosystem
Beyond technology, participants agreed that the future of supply chains in the Philippines will depend on collaboration. The next stage of transformation requires enterprises, logistics providers, and technology platforms to share data and insights across the ecosystem.
By working together, stakeholders can respond faster to disruptions and build collective resilience in the face of global uncertainty.
The conversations at Manila Horizon made one thing clear. AI is no longer a distant promise for Philippine supply chains. It is already shaping how organizations anticipate risk, protect operations, and grow with confidence in an increasingly complex trade environment.