Manulife Philippines and Erwan Heussaff Promote Healthy Eating Habits for Filipino Families

Monday, August 11, 2025


Manulife Philippines, the local arm of the leading international financial services provider, has teamed up once again with food content creator Erwan Heussaff and his daughter Dahlia. Together, they launched their third collaborative video highlighting the importance of healthy eating habits and practical healthy lifestyle tips.

The video, now live on Heussaff’s social media pages, captures a cozy father-daughter moment as they cook a warm bowl of tomato soup on a rainy day. The simple yet nourishing recipe shows that healthy cooking at home doesn’t need to be complicated—small, everyday choices can lead to better health.

Teaching Kids Healthy Eating Early

“Teaching kids to eat right at an early age is just as critical as instilling values like honesty or kindness. It sets the foundation for their lifelong health, discipline, and relationship with food,” Heussaff shared.

He also pointed out that obesity, diabetes, and other chronic diseases—once common only among adults—are now affecting children. By teaching kids healthy eating from an early age, families can help prevent these long-term health problems.

The State of Healthy Living in the Philippines

A recent Manulife Philippines study revealed that:

  • 33% of Filipinos consider their lifestyle unhealthy.
  • 24% are unsure what qualifies as a healthy diet.

Additionally, the Manulife Asia Care Survey found that while Filipinos value physical health as the most important factor in living their desired lifespan, only 5 out of 17 preventive actions are practiced by more than half of respondents.

These insights underline the need for accessible healthy lifestyle tips and practical solutions to help Filipinos take charge of their health and wellness.

Manulife’s Advocacy for Health and Wellness

“Insights from our studies reveal that while Filipinos are aware of the importance of physical health, there are still gaps in their actions to achieve it,” said Sonali Verma, Chief Marketing Officer of Manulife Philippines.

“At Manulife, we remain committed to empowering Filipinos to take control of their health, wellness, and financial security. Collaborations with trusted public figures like the Heussaffs allow us to spread the message effectively—making decisions easier and lives better for more Filipino families,” she added.

Healthy Lifestyle Campaigns with the Heussaffs

Since joining wife Anne Curtis as a Manulife brand ambassador, Erwan Heussaff has been actively involved in promoting healthy living in the Philippines through:

  • A video series featuring healthy recipes for kids and adults.
  • Supporting Manulife’s Impact Agenda in partnership with Haribon Foundation in Quezon Province.
  • Starring in the “M Knows Better” campaign to encourage informed lifestyle choices.

Through these initiatives, Manulife Philippines and the Heussaff family continue to inspire Filipinos to adopt family health tips, cook healthy recipes for kids, and make better lifestyle decisions—one small habit at a time.
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