EmpowerHer campaign highlights value of recognizing unpaid care work rendered by women in households

EmpowerHer campaign highlights value of recognizing unpaid care work rendered by women in households

Monday, April 28, 2025

Oxfam Pilipinas, Institute for Social Entrepreneurship in Asia, and OCI Group launched Asenso Squad, an online campaign that brings together the micro, small, and medium enterprises (MSME) community to share lived experiences on breadwinning, unpaid care and domestic work, and gender equality.

The campaign, part of “EmpowerHer: Embedding Gender Equality in MSME Business Practices in the Philippines” project, addresses the issue of shared care work at home and how it limits work opportunities for women. The project, supported by Investing in Women, an initiative by the Australian Government, also promotes equal distribution of care work among household members.

“When household members share the responsibility of care work equally, it doesn’t just ease the burden on women—it builds stronger, more resilient households. It also gives everyone, regardless of gender, the chance to thrive both at home and in their careers,” says Lot Felizco, Executive Director of Oxfam Pilipinas.

She adds, “Women’s participation in economic activities brings a ripple effect—not only does it boost household incomes, but it also strengthens community economies and fosters inclusive growth. Redistributing care work is a crucial step in unlocking this potential.”

The campaign kicks off with an online forum, ‘Family or Career, Why Not Both? Pag-usapan natin paano sumakses sa bahay at buhay.’ The forum highlights the effects of assigning majority of unpaid care and domestic work to women in the typical Filipino household, limiting opportunities to seek employment or pursue entrepreneurship which can help support the family financially.

Gender gap in the workplace

The Philippines slid nine spots and ranked 25th in the 2024 Global Gender Gap Index, which measures gender parity or equal proportion of genders in four areas: economic participation and opportunity, educational attainment, health and survival, and political empowerment.

The report showed the Philippines had 1.4 percentage points lower in overall economic participation and opportunity. The country dropped 5.3 and 2 percentage points in women’s share of legislators, senior officials, and managers, and perceived wage equality for similar work, respectively.

Studies have pointed to women performing more and longer hours of care work as the cause of the decline in women’s participation in the workforce. Care work may refer to domestic work such as laundry, cooking, cleaning, childcare, and caring for older people or persons with disabilities—all assumed to be part of the woman’s role in the household.

A National Economic Development Authority (NEDA) 2024 study mirrored the reported decline in the Global Gender Gap Report. It showed that 0.8 percent of women (21.9 million) were working, compared to 76 percent (30 million) of men. The study added that marriage and childbearing are associated with a significant decline in women’s labor force participation, noting that women take on domestic roles while men take on economic or productive roles in the Filipino household.

An Oxfam Pilipinas 2021 study on unpaid care and domestic work revealed that women spend on average 6.5 hours daily on care work— three times more than men. Girls were reported to spend longer time on care work and total work than boys in the same age group.

Care work also puts women at risk of injuries, illness, and other harm. Both women and men respondents of the study said that beating and yelling at women and shaming men for doing housework were acceptable.

Join the AsensoSquad Facebook group page to learn and share experiences on how to succeed at home and at work.

Read More

Life’s Camera focuses on InLife Sheroes in Motion

Life’s Camera focuses on InLife Sheroes in Motion

InLife Executive Chairperson Nina D. Aguas shares her dream of touching the lives of a million men supporting women after InLife Sheroes has impacted more than ten million lives in 6 years.

Women are resilient, silently enduring struggles while remaining the backbone of their homes. As primary caregivers, they are a force to be reckoned with. Since its establishment in 2019, the InLife Sheroes Advocacy and Movement (InLife Sheroes) has been championing women empowerment, transforming their voices into a powerful call to action through its four pillars: financial literacy, health and wellness, women-specific solutions, and access to social and business networks. On March 12, InLife Sheroes celebrated its 6th anniversary through its Life, Camera, Action: Sheroes in Motion event held at the Insular Life Corporate Centre in Muntinlupa City, honoring the 1st InLife Sheroes Awards recipients for their courage, commitment, and advocacy.

Atty. Nelisa Guevara-Garcia: The Defender of the Voiceless

Atty. Nelisa Guevara-Garcia has spent two decades in the legal profession, dedicating 15 years to rescuing children from online sexual exploitation. As the Director of National Prosecution Development for International Justice Mission (IJM) Philippines, she leads efforts to develop sustainable prosecution strategies, ensuring justice for the most vulnerable.

“Children are my primary clients,” Atty. Garcia shares. “Awareness is the first step. You can’t just choose an advocacy at random—it has to be something you can commit to. For me, there was a tipping point where I knew I could no longer stand by. I had to act,” Atty Lisa explains when asked why she advocated for human rights.

Her work has led to numerous convictions, even reaching the Supreme Court. However, she measures success not just by legal victories, but by the transformation of survivors. “All the women I’ve helped in my cases are my Sheroes. I’ve seen them grow and change their lives after traumatic experiences. I share this award with the women and children I represented in court who were victims and now survivors. I thank all of them for their courage.”

Marge Aviso: Empowering Communities Through Digital Innovation

Leaving a high-pressure job in the call center industry to spend more time with her son, Marge Aviso found her calling in digital entrepreneurship. She founded TeleworkPH, a business process outsourcing company bringing employment opportunities to rural communities, particularly Bulacan and Bohol; co-founded Salig AI, a business management platform supporting local freelancers and businesses; and is the President of Global Impact Productions, a film and music production company.

“When I first started working from home, it became a turning point for me. I said, why not start training people in the barangays to learn about online work?” Marge recalls.

Her journey has been riddled with doubts and setbacks. “People questioned why I was teaching digital work in barangays. They assumed I was a scammer. But I kept pushing forward. If there’s a dream implanted in you, it’s there for a reason. Sometimes it’s scary but you just have to take the leap of faith. If your faith is very strong, you won’t be easily destroyed.”

Beyond business, Marge is driven by a deeper mission: breaking stereotypes. “Even now, in international conferences, people assume Filipinas are mere laborers rather than business owners. We need more women in tech—AI, metaverse, blockchain. All these technologies are here, and we need more people, women and youth; to understand these things so we can truly embrace and leverage them for our own good.”

Antoinette Taus: Champion of the Environment and the Underserved

A household name as an actress and singer, Antoinette Taus has used her platform to advocate for sustainability and social impact. She founded CORA (Communities Organized for Resource Allocation) and The Sustainable Planet, championing environmental conservation and livelihood programs for women and vulnerable communities.

“One of my dreams is to be able to keep placing the spotlight on local sheroes and heroes, people we should know and hear about, and recognize for dedicating their lives to things that benefit their countrymen and the rest of the world,” Antoinette says. “One small action can have a ripple effect and truly make a difference for years and decades to come without you even realizing it. Just start where you are.”

Through CORA, she supports grassroots environmental warriors: “…local communities, women, youth, fisherfolk, farmers, women grove warriors restoring mangroves in Leyte, women champions at the forefront of solid waste management and the circular economy, volunteers and everyone at team CORA.” This is an advocacy close to her late mother Cora’s heart.

She encourages all to be sheroes and heroes in their own right. “Through your gifts, skills and experience and the amazing and painful things you’ve experienced in life, you serve that purpose to be a shero and a hero to many others around you.”

The Power of a Voice, The Strength of a Movement

At the heart of this celebration was InLife Executive Chair Nina D. Aguas, who reflected on how the Sheroes Movement has grown from a bold ambition—reaching one million women in three years—to an unstoppable force that has impacted over ten million lives after six years.

“For too long, women were unheard—not because they had nothing to say, but because no one was listening,” Nina said. “InLife Sheroes has changed that. When a woman finds her voice, she finds her power. The InLife Sheroes is about everyday actions that create change, amplifying the voices of women, ensuring they are heard in boardrooms, businesses and communities. It is about breaking barriers and creating a future where every woman has the opportunity to thrive, not just survive. When one woman speaks, she inspires another to rise. When millions speak, the world listens.”

With InLife Sheroes surpassing its goal, Nina takes her dreams further. “Our collective dream is to touch the lives of a million men, supporting women if this is what it takes for the world to truly listen.

The Next Chapter: InLife Sheroes Awards 2026

During the event, InLife Sheroes announced the launch of the 2026 InLife Sheroes Awards, calling for nominations of exceptional Filipino women. The awards recognize champions in four categories:

• Financial Literacy Advocates
• Health and Wellness Champions
• Women Empowerment Leaders
• Business Innovators Addressing Women’s Needs

Aside from a plaque, winners will receive a life insurance policy for one year, and donation to their chosen advocacy or charitable institution.

Interested? Please send an email to: inlifesheroes@insular.com.ph for a copy of the nomination form. Deadline of entries is on November 25, 2025.

As this year’s InLife Sheroes Awardees have shown, life is not about waiting. It’s about taking the stage, owning the moment, and moving forward no matter what stands in the way. Before the celebration ended, InLife Sheroes made a powerful pledge: to “…hold space for ourselves and for our fellow Sheroes—a safe and brave space to own our roles, turn inspiration into action, and create the change we envision.”

The InLife Sheroes Advocacy and Movement 6th anniversary celebration featured performances by singer and actress Bituin Escalante, talented young singer, New York-based Dominique Aguas Alvarez, and the Philippine Educational Theater Association who performed a theater play featuring women empowered by the InLife Sheroes.

Read More

Monde Nissin, Hapinoy celebrate first batch of Sari-sari upskilling program graduates

Monde Nissin, Hapinoy celebrate first batch of Sari-sari upskilling program graduates

Thursday, April 10, 2025

Monde Nissin Corporation in partnership with social enterprise Hapinoy, celebrated the graduation of its first batch of beneficiaries from its "45@45 Sari-sari Store Enablement Program." This is a continuation of Monde Nissin’s initiatives for its 45th anniversary on upskilling and supporting sari-sari store owners nationwide building up its network of KaSulongs or Kakampi sa Pagsulong ng Hangarin (KaSulong sa Komunidad – Enhancing Livelihoods).

The program upskilled 40 existing sari-sari stores through hands-on training modules conducted by Hapinoy called “Hapiskwela”. Monde Nissin offered packages that included inventory grants, store merchandise, and marketing materials to the beneficiary sari-sari stores.

“Gusto po naming magpasalamat sa inyong lahat sa inyong pagtitiwala at pagtitiyaga upang makumpleto ang inyong training para maging ganap na sari-sari store kasulong ng Monde Nissin. Hindi po matatapos ang ating samahan ngayong araw. Kasama po natin ang ating sales team upang patuloy na tutulong magbigay gabay sa ating mga tindahan,” Atty. Olive Misa, Head of Corporate and Government Affairs shared during a celebration event held at the Monde Nissin office.

(We would like to thank you all for your support and hard work in completing your training to become sari-sari store kasulongs of Monde Nissin. Our collaboration will not end today as our sales team is here to guide our store owners continuously.)

“Nagpapasalamat kami sa ating participants dahil sa kanilang pinakitang tiyaga sa ating Hapiskwela programs. Sana magamit niyo ang mga natutunan niyo para maikamit niyo ang mga pangarap niyo at ng pamilya niyo, at lalong mapalago ang inyong mga negosyo,” said Hapinoy president Mark Ruiz.

(We would like to thank our participants for their hard work during the Hapiskwela programs. We hope you can take what you’ve learned to achieve your and your families’ dreams and further grow your businesses.)

Graduates from the program also shared their experience with the three Hapiskwela modules, which were held online. Some beneficiaries set up their shops despite the concerns of friends and families and without formal training.

“Malaking bagay na naging parte po ako sa magkaroon ng opportunity na mabigyan ng guide kung paano magtayo ng isang magtayo ng isang negosyo. Binibigyan po kami ng training at seminar kung paano magpaikot ng pera. Ang cash in and cash out flow po ay malaking bagay para sa atin na matutunan kung paano natin maiwasan ang pagkalugi sa tindahan,” shared Rose Asunson, a former BPO employee and one of the program beneficiaries.

(It’s a huge deal for me to have the opportunity to be guided on how to set up my own business. We were given training and seminars on managing cash flow. We must learn how to manage cash in- and outflows to avoid our stores losing profit.)

Monde Nissin also partnered with Puregold and Angat Buhay Foundation to provide training opportunities to more than 200 sari-sari store vendors affected by Typhoon Kristine in Naga City. By giving participants seminars on financial management, inventory control, and customer engagement strategies, participants were equipped with the knowledge and skills to bounce back from the typhoon and sustain their livelihoods.

According to Jazzy Centeno, Group Key Accounts Manager, these programs are part of Monde Nissin’s goal to empower sari-sari store owners to advance their livelihoods. “It’s all part of our commitment to Making Better Possible. Kung may tinulungan kang isang tindahan, lahat ng tindahan sa komunidad, lalong lalago na akmang-akma sa atin sa Monde Nissin bilang isang KaSulong,” she said. (If we’re able to help one store, all the stores within a community grow, which is what we at Monde Nissin want as a KaSulong.)

Monde Nissin's dedication to Making Collective Action Possible equips entrepreneurs with tools, knowledge, and opportunities to grow their businesses, fueling progress and resilience in local communities nationwide.

Read More

Anne Curtis Shares What It Takes to be a Super Mom

Anne Curtis Shares What It Takes to be a Super Mom

Monday, April 7, 2025

Actress, TV Host, Mother, and Manulife Brand Ambassador Anne Curtis talks about the joys of motherhood and importance of ensuring her family’s financial and health protection

Anne Curtis can do it all. From delivering dramatic dialogue on the big screen to making audiences laugh with her wit and humor on a noontime show to taking the fashion and beauty world by storm, the actress, host, entrepreneur, and Manulife brand ambassador is a familiar woman to Filipinos.

But for Anne, her most important role is that of “Mommy” to her daughter Dahlia Amélie.

“Becoming a mother transformed my priorities and deepened my respect for working moms. I’m so inspired by all the amazing women I’ve met who provide for their families while managing personal careers and goals. In the same way, I hope I inspire Dahlia that she is empowered to chase her own dreams,” Anne shared.

To Anne and her husband Erwan Heussaff, every moment with their daughter is precious. They make it a point to spend time with Dahlia, whether by going on trips together, hanging out with family and friends, or simply cooking delicious meals.

“No matter how busy life gets, we want to be by Dahlia’s side as she grows up. That’s why early preparation with the right financial and health plans has been key to secure our family’s future. We can count on our Manulife insurance plans to protect our financial stability as healthcare costs rise, especially due to critical illnesses. With a trusted insurance provider like Manulife, I hope more Filipinas feel reassured that their families are financially protected,” Anne added.

Manulife offers HealthFlex, a comprehensive plan, to help moms like Anne manage financial concerns around critical illnesses, such as breast cancer and heart disease—among the leading causes of death for Filipino women. HealthFlex offers lifetime protection until 100 years of age or reaps maturity benefits and long-life bonuses through dividends.

“Like our brand ambassador Anne, Filipinos can make empowered financial choices and have the advantage of comprehensive coverage with a plan like HealthFlex. Manulife is dedicated to ensuring our customers’ financial protection and safeguard their hard-earned savings in the face of critical illness,” shared Sonali Verma, Chief Marketing Officer, Manulife Philippines.

Verma added, “Manulife HealthFlex plan gives customers a financial safety net for potential critical illness expenses, allowing them to focus on what truly matters—helping them realize better days with their loved ones."

To know more about HealthFlex and Manulife’s broad suite of health and life protection plans, visit www.manulife.com.ph or talk to a Manulife financial advisor.

Resources:

● HealthFlex: https://www.manulife.com.ph/products/health/health-flex.html

● Critical illness - breast cancer: https://psa.gov.ph/content/philippine-statistics-authority-raises-awareness-fight-against-breast-cancer-through

Critical illness - heart disease: https://psa.gov.ph/statistics/vital-statistics/node/1684066791

Read More

Mayor Marcy Teodoro: Marikina’s Humble Leader with a Big Heart

Mayor Marcy Teodoro: Marikina’s Humble Leader with a Big Heart

Monday, March 31, 2025

    Image courtesy of https://www.facebook.com/AlagangMaanTeodoro

Marikina City is known for its resilience, discipline, and strong sense of community. But beyond its famous shoemaking industry and well-maintained streets, the city thrives under the leadership of Mayor Marcy Teodoro. A public servant who leads with humility and dedication, Mayor Marcy has become a beloved figure among Marikeños, proving time and time again that good governance starts with genuine care for the people.

A Leader Who Listens

One of Mayor Marcy’s most admirable qualities is his accessibility to the people. Unlike traditional politicians who are often distant, he takes the time to walk through the streets, talk to residents, and personally check on the needs of his constituents. Whether it’s addressing flood control measures, improving public services, or ensuring the welfare of local businesses, Mayor Marcy is always on the ground, actively listening and responding to concerns.

Disaster Preparedness and Response

Marikina has faced its fair share of calamities, especially with its vulnerability to floods. However, under Mayor Marcy’s leadership, the city has become a model of disaster preparedness. His proactive approach—investing in early warning systems, strengthening evacuation protocols, and mobilizing quick response teams—has saved countless lives. During Typhoon Ulysses in 2020, he led rescue operations personally, showing his unwavering commitment to his people.

Education and Community Development

Mayor Marcy understands that education is a powerful tool for progress. His administration has continuously provided scholarships, improved school facilities, and ensured that teachers have the resources they need. Through various community programs, he also promotes livelihood opportunities and skills training, empowering Marikeños to build a better future for themselves and their families.

Keeping Marikina Clean and Green

One of the things that set Marikina apart from other cities is its cleanliness and well-maintained public spaces. Mayor Marcy has championed environmental initiatives, including waste management programs, tree-planting activities, and the preservation of the Marikina River Park. His efforts have not only kept the city beautiful but have also encouraged a culture of discipline and shared responsibility among residents.

A Mayor with a Heart

Beyond policies and projects, what makes Mayor Marcy truly special is his compassion. His leadership is not just about governance—it’s about making life better for every Marikeño. From personally assisting senior citizens to ensuring healthcare is accessible to all, he leads with empathy, reminding everyone that public service is about people first.

In a time where good leaders are hard to find, Mayor Marcy Teodoro stands as a beacon of hope and integrity. Marikina is lucky to have a mayor who not only dreams of a better city but works tirelessly to make it happen. And as long as he’s at the helm, there’s no doubt that Marikina will continue to flourish—one step, one project, and one heartfelt act of service at a time.

Read More

Lucky Me!'s Giant Go Cup Bulalo Steals the Spotlight at WINA Summit 2025

Lucky Me!'s Giant Go Cup Bulalo Steals the Spotlight at WINA Summit 2025

Thursday, February 27, 2025

A Filipino favorite just made it big on the world stage—literally. Lucky Me! took center stage at the World Instant Noodles Association (WINA) Summit 2025 with a jaw-dropping installation: a giant Go Cup Bulalo that had international delegates snapping photos and sharing their amazement online.

A Big Moment for a Pinoy Classic

Lucky Me!'s Go Cup Bulalo has long been a beloved staple among Filipinos, capturing the rich, comforting flavors of the traditional bulalo soup in a convenient, ready-to-enjoy format. As one of Monde Nissin Corporation’s best-selling instant noodle variants, it continues to be a top pick for grocery shoppers and a go-to choice for satisfying late-night cravings.

WINA Summit 2025: Bringing Global Leaders Together

Monde Nissin Corporation played host to this year’s WINA Summit, where over 300 industry leaders from around the world gathered to discuss key topics such as food safety, sustainability, and innovative packaging solutions. The two-day event featured insightful forums on recyclable packaging designs, advancements in food safety, and international labeling standards—ensuring that the future of instant noodles remains both delicious and responsible.

The Buzz Around Lucky Me!’s Show-Stopping Installation

While discussions about industry innovations were a major highlight, Lucky Me!’s giant Go Cup Bulalo proved to be a viral sensation, reinforcing the brand’s strong presence in the global instant noodle market. 

The installation not only celebrated the rich heritage of Filipino cuisine but also showcased how Lucky Me! continues to resonate with consumers worldwide.

Craving Bulalo? Satisfy Your Hunger Now!

Feeling the urge for a warm, savory bowl of bulalo? (We don’t blame you!) Grab your own Lucky Me! Go Cup Bulalo—thankfully, in a more practical size—at your nearest supermarket or convenience store. Experience the rich, beefy goodness that has captured the hearts (and taste buds) of Filipinos everywhere!

Read More

Manulife Philippines and Erwan Heussaff Launch Video Series with Tips on Healthy Cooking

Manulife Philippines and Erwan Heussaff Launch Video Series with Tips on Healthy Cooking

Wednesday, February 26, 2025

Manulife Philippines celebrates National Heart Month with the launch of a special video series starring its brand ambassador, Filipino restaurateur and multi-awarded cultural storyteller Erwan Heussaff.

The video, now live on Manulife Philippines’ social media pages and YouTube, features Heussaff cooking up kinilaw, a raw tuna dish on top of a tangy sauce served with roasted vegetables, for a simple lunch date with wife Anne Curtis. The traditional recipe uses quality and easily accessible Filipino ingredients that promote heart health that can support longer, healthier lives.

“We know from research that heart disease and diabetes are among our most feared critical illnesses in the Philippines, and these are heavily lifestyle-influenced diseases. It’s my ambition to show Filipinos that we can take practical steps to improve our health and reduce the chance of suffering from these diseases. This video series partnership with Manulife, which shows how simple things such as cooking with whole foods and choosing local ingredients, is a great way to get this message out there,” shared Heussaff.

A 2024 study conducted by Manulife Philippines found that many Filipinos still find it challenging to adopt and maintain a “healthy lifestyle.” Most respondents cited barriers such as healthy food being too expensive, less appetizing, or taking too much time to prepare, despite diet and nutrition being among their top priorities.”

“Through this collaboration with Erwan, we hope to inspire more Filipinos to see healthy meals as more than just nourishment. Cooking these meals is also a simple yet meaningful way to care for yourself and those you hold dear,” shared Rahul Hora, President and Chief Executive Officer, Manulife Philippines.

“Living a healthier lifestyle starts by taking small yet proactive steps, and through conscious efforts to watch one’s diet and nutrition, Filipinos can stay on top of their health and wellness goals. At Manulife, we are committed to doing our share of helping and empowering Filipinos to make smarter health decisions – one meal, one plan at a time,” Hora added.

Manulife Philippines is slated to release more videos with the Heussaff family to encourage Filipinos to prioritize their health and wellness.

For more information on Manulife Philippines’ products and services, visit manulife.com.ph or follow their official social media channels.

YouTube Link: https://youtube.com/shorts/CzSY1aTNg-g?si=PV4SPQX3HChi8bLV

Manulife 2024 Study: https://www.manulife.com.ph/about-us/newsroom/latest-news/health-awareness-not-enough.html

Read More

Chevron Enhances Safety with Solar Street Light Donation in Misamis Oriental Communities

Chevron Enhances Safety with Solar Street Light Donation in Misamis Oriental Communities

Friday, December 13, 2024

Chevron facilitates the installment of solar street lights at Brgy. Palilan and Brgy. Tabo-o to enhance road safety and improve visibility for the residents.

Chevron Philippines Inc. (CPI), marketer of Caltex fuel and lubricants recently donated solar street lights to Brgy. Palilan and Brgy. Tabo-o in Misamis Occidental, underscoring its commitment to enhancing safety in host communities. Chevron operates a terminal in both barangays—the same terminal that serves several Caltex stations in Misamis Oriental, including in Cagayan de Oro, the province's largest city.

The solar lights illuminate key pathways and roads crisscrossing the barangays. By providing reliable lighting, Chevron aims to reduce the risks associated with poorly lit areas, fostering a safer environment for the community and travelers. This initiative is particularly crucial in emergencies, such as power outages or natural disasters, where adequate lighting is vital for safe navigation and evacuation.

The people of Barangay Palilan and Barangay Tabo-o expressed their deep gratitude to Chevron for its generous donation, which has significantly benefited their community. The installation of solar streetlights has enhanced illumination and improved safety for both residents and tourists, particularly at night. The new lighting has made the streets safer and more secure, alleviating concerns about poorly lit areas.

“At Chevron, we are proud to support communities through donations like this. We will continue to pursue initiatives that enhance safety for our local communities, " said Irven Walter Abenojar, Terminal Operator Associate, CPI.

Chevron's commitment to supporting local communities is evident through this project, reflecting its dedication to sustainable development and enhancing the quality of life for residents. The company looks forward to building on this initial effort with future initiatives that further promote community welfare.

Read More

EastWest Employee-Athlete Shines in International Dragon Boat Championships, Contributes to Philippines’ Historic Victory

EastWest Employee-Athlete Shines in International Dragon Boat Championships, Contributes to Philippines’ Historic Victory

Wednesday, November 20, 2024

EastWest proudly celebrated the recent achievements of Peter Arreglado, a dedicated member of their Cebu office’s Real and Other Properties Acquired (ROPA) team, who played a key role in leading the Philippines to an impressive victory at the 2024 International Canoe Federation (ICF) Dragon Boat World Championships held in Puerto Princesa.

The Philippines led the medal standings with an impressive 11 gold medals, showcasing the country’s strength in dragon boat racing and the remarkable talent and resilience of employee-athletes like Peter. Notably, he earned three medals across different events: a silver in the 200-meter small boat, a bronze in the 500-meter small boat, and another bronze in the 2000-meter standard boat.

Peter, who has been an active paddler since 2019, fulfilled a lifelong dream by participating in this prestigious global competition. Selected through a rigorous national selection process, he was honored to be part of the Master’s National Team, representing both the Philippines and EastWest on the international stage. “Being part of this historic event is already like winning a gold medal,” Peter shared, reflecting on the significance of his journey and the pride he feels in contributing to the country’s success.

EastWest extended full support to Peter’s training and preparation, providing him with a flexible work schedule and additional financial assistance to ensure he could balance his professional responsibilities with the demands of intensive training. “EastWest’s support in my training made it possible for me to focus on what mattered—giving my best performance at the World Championships. My success in this competition was made possible thanks to our team effort and their sponsorship in terms of fitness, gym access, personal trainers, and other aspects,” he noted. “This opportunity is a dream come true, and I am deeply grateful for the backing I received from my team and the management at EastWest. I’m so grateful for the chance to work with Eastwest, and for having great leaders, especially from the top level.”

The values of teamwork, resilience, and strong leadership, central to the sport of dragon boat racing, align closely with EastWest’s corporate culture.

“Dragon boat racing is a team sport that requires unity and persistence, values I experience every day in my work at EastWest,” Peter explained. “Having a supportive environment at work has empowered and allowed me to pursue my passion in both my athletic and professional life.”

In addition to his personal triumphs, Peter hopes that his participation will inspire his colleagues and the broader community at EastWest to engage in even more athletic pursuits and strive for excellence. “I hope that my achievements encourage other sports enthusiasts among EastWest’s workforce and employees, showing the rest of our community that the bank is wholeheartedly supportive of our interests beyond the workplace,” he added.

EastWest Human Resources Head Alfie Suarez explained the significance of Peter’s triumph, sharing that "At EastWest, we believe in fostering a culture that values dedication, resilience, and teamwork—qualities exemplified by our very own Peter Arreglado and the entire Philippine team at the 2024 International Canoe Federation Dragon Boat World Championships. Their hard work and commitment to excellence inspire us all, and we are incredibly proud of Peter’s accomplishment as he brings this international recognition not only to our country but also to the EastWest family."

Looking ahead, Peter envisions more opportunities to represent both the country and EastWest in future competitions, with hopes to participate in upcoming invitational races abroad and continue his dragon boat journey at the next World Championships in Canada.

With his success, and in celebration of its 30th anniversary, EastWest once again reaffirms its commitment to supporting its employees in their personal and professional endeavors, celebrating each milestone as they go “Further for You.”

Other premiere clubs that EastWest is currently supporting include the EastWest Motion Dance Group, the EastWest Voices Choir, the EastWest Click Photography Club, the EastWest Milers Running Club, the EastWest Racquets Badminton Club, the EastWest Hoops Basketball Club, and the EastWest Pisotivity Club for Investment Enthusiasts.

Read More

Generika Drugstore, Ayala Foundation’s Scholarship Program Empowers Next Generation of Pharmacists

Generika Drugstore, Ayala Foundation’s Scholarship Program Empowers Next Generation of Pharmacists

Thursday, October 3, 2024

Aspiring pharmacist Micaella Abedejos from Davao City is pursuing her degree for a deeply personal reason: she wants to help her sick grandmother, who is taking several medications.

"Whenever I come home from school, my grandmother would ask me about her medications, and being able to explain it to her made me happy," 20-year-old Micaella shared. 

Her knowledge from pharmacy school empowered her to explain to her grandmother the purpose of each medication, helping her manage her health and avoid potential errors. To Micaella, this is the important role pharmacists play in the community—to educate and empower the vulnerable sectors of our society.

“This inspired me to share my knowledge about her medications because I didn't want her taking them without knowing what they were for. I felt motivated to help and make a difference,” she added.

Micaella’s mother is a housewife, and her father works as an informal electronics repairman. Due to their irregular and limited income, it would have been challenging for them to support her college education, especially with three other siblings also in school.

But with her academic excellence and determination, Micaella was one of the chosen beneficiaries of the Enrollment to Employment Scholarship Program of Generika Drugstore, in partnership with Ayala Foundation Inc. (AFI). 

This initiative responds to the demand for pharmacists, especially in rural areas, by making it possible for students to pursue their studies.

Atty. Yet Abarca, the President and CEO of Generika Drugstore, emphasized that the scholarship program is in fulfillment of its promise to provide ginhawa by giving Filipino communities access to quality affordable generic medicines. She noted that pharmacists often serve as the primary point of contact for healthcare, especially in underserved areas where drugstores outnumber clinics and hospitals. 

“This is really a milestone for us as we embark on this program with Ayala Foundation. Central to our promise of ginhawa is the pharmacist. We take pride in our network of friendly and knowledgeable pharmacists who are at the core of delivering our ginhawa promise to the communities that we serve,” Abarca said.

Inspiring stories from Generika scholars

Three other aspiring pharmacists shared their inspiring stories.

Elizabeth Montano of Bacoor, Cavite is another recipient of Generika and AFI’s scholarship program. Just like Micaella, a personal family experience sparked her passion to become a pharmacist.

She recalls buying the medications of her father when he suffered a stroke and being intrigued by the complex names of the drugs, "Sabi ko, ‘Ang hahaba naman ng mga pangalan’. Natutuwa po ako kasi natatandaan ko ‘yung mga gamot.” 

Her curiosity led her to pursue pharmacy, a field she acknowledges is both challenging and rewarding, “Ang dami pong kailangan na skills. Hindi lang po sa memorization, sa pag-intindi rin po, at sa pakikipag-usap sa mga tao. Kasama po lahat ‘yun. Nag-aaral po ako nang mabuti, para as a future pharmacist, masisiguro po nating safe ang patients natin.”

Maureen Concon of Davao City, also comes from a family with limited means. Her father, a former seaman, had to stop working due to illness, leaving her family to rely on a small sari-sari store for income. 

Before receiving the scholarship, some relatives supported her college education, but she wanted to find other ways to support herself and unburden her folks.

"Parang nabawasan ‘yung worries ko financially kasi I no longer have to ask my parents for an allowance. It also lessens the worries of my parents. Parang ‘Yes! May magsu-support sa pag-aaral ko. Wala na silang aalalahanin pa,” Maureen added.

Hannah Menor of General Trias, Cavite was overwhelmed with gratitude when she received the scholarship knowing it would greatly help her family.

“Sobrang natuwa po ako kasi po ginusto ko po talagang maka-help sa family namin regarding sa finances tapos nu’ng binalita ko po sa father ko, naiyak rin po sya. Kaya sobrang thankful lang po talaga ako kay Lord for this opportunity,” Hannah recalled. 

Hannah stays motivated by remembering her reasons for pursuing pharmacy and the potential to help many people in the future. 

"I'm very thankful for this scholarship opportunity. It's a big help para po sa family namin. And ako personally, as a pharmacy student, mas lalo po kong na-motivate na pagbutihin ‘yung pag-aaral ko. And nare-remind po ako na ‘wag pong bumitaw sa mga pangarap ko po," she added. 

Employment to entrepreneurship

Antonio Lambino II, President of Ayala Foundation Inc., emphasized the exciting potential for these scholars to grow their careers, noting the possibility of entrepreneurship through Generika Drugstore’s network. 

“Opening up slots for pharmacy scholars in key Generika Drugstore business locations makes a lot of sense, not just as a business solution but also as support for local community value,” Lambino said. 

“The scholarship to employment track gives Generika Drugstore access to some of the brightest pharmacy students in the country while also contributing to the growth of human capital in the community surrounding these investments.”

The pharmacy students awarded with the scholarship have a wide range of promising career paths that they could venture on. Aside from traditional roles in community pharmacies, they can explore opportunities in hospital settings, pharmaceutical research, regulatory affairs, and even entrepreneurship through drugstore ownership. 

Generika Drugstore’s Enrollment to Employment Program ensures that scholars not only have the support to complete their studies but also access to meaningful careers within the Generika network, where they can directly help communities by providing affordable, quality healthcare.

A perfect example of this is Riza Asombrado, NCR Area Operations Manager of Generika Drugstore and a registered pharmacist. Starting her career as a pharmacist over 19 years ago, she steadily rose through the ranks. But more than the job title, it’s the ability to give back to the community that fueled her passion. 

“I thought my role as a pharmacist was limited to reading prescriptions, dispensing medicines and managing inventory. However, joining Generika made me realize the broader impact that I could have in this profession,” Asombrado said. 

“It was incredibly fulfilling to hear customers share how Generika has touched their lives,” she added.

Vision of uplifting communities 

Gino Guinto, Chief Operations Officer of Generika Drugstore, emphasized that this program is a key component of Generika's broader vision to support and uplift communities through various social initiatives. 

“Over the next two years, we’ll be embarking on this exciting journey together. We at Generika Drugstore are truly excited about this program—this is the very first scholarship initiative we’ve launched, and it’s something close to our hearts,” Guinto said.

Read More

lyf awarded two official GUINNESS WORLD RECORDS™ titles as it celebrates one year in the Philippines

lyf awarded two official GUINNESS WORLD RECORDS™ titles as it celebrates one year in the Philippines

Monday, September 16, 2024

Celebrating one year of living your freedom, lyf, the extraordinary experience-led co-living hospitality brand of Ascott Limited, capped off the month of August with back-to-back, year-defining events that saw both its properties in lyf Malate Manila and lyf Cebu City soar to new heights. The unprecedented event was supported by The Ascott Limited headquarters and other VIPs such as Ms. Sophie Mogul, The Ascott Limited’s Vice President of Strategy, and Regional General Manager of Philippines & Malaysia, Ms. Adeline Phua, the Vice President and Managing Partner of lyf, as well as Ms. Chia Chu, the Associated Vice President of Operations for lyf. They were also joined by The Ascott Limited Philippines property partners, Cebu Landmasters in lyf Cebu and Mr. Tomas Lorenzo of Torre Lorenzo in lyf Malate, alongside esteemed representatives of the Department of Tourism. Together with the amazing community behind lyf, the two-day festivities on August 29 and 30 culminated with spectacular performances, delectable delights, heartwarming messages, and record-breaking achievements awarded to both properties after their herculean efforts.

An upcycled Masterpiece preluded by the Ephemeral Thresher Shark Display

The celebration began at the Queen City of the South on August 29, where the Thresher Sharks, a majestic symbol of the property and the island, were given the spotlight beyond the already beautiful giant mural on the façade. On that day, 12,479 carefully folded origami sharks swam through the corners of lyf Cebu; Mr. Kazuyoshi Kirimura, the official Guinness World Record adjudicator, appreciated the incredible effort and recognized the titular property with the GUINNESS WORLD RECORDS title for the “Largest Display of Origami Sharks.”

lyf’s brilliant conservation partner, Save Philippine Seas, was also present to impart their invaluable knowledge to the wonderful community of lyf during the event, sharing how we can all play an active role in protecting the Pelagic Thresher Shark (Alopias Pelagiucs) endemic to Cebu’s local waters, in doing so preserving its vibrant ecosystem.

“Today marks a pivotal achievement for us, and we are very grateful for our fantastic community for coming together and finding a new place to belong here in lyf Cebu City,” said Rey Vergel Mulat, the lyf Champion and residence manager of lyf Cebu City “Beyond the celebration, we also take pride in our continued commitment to sustainability practices as stewards of responsible hospitality.” 

Despite the monumental achievement of solidifying lyf as the number one specialty lodging in the city, the property still has big plans just around the corner. Guests are encouraged to take their time appreciating the masterfully made paperwork as the temporary display will be upcycled into an even grander art piece that will be revealed in an event that you will want to attend.

A Thrilling lyf Full of Stars 

On the evening of Friday, August 30, lyf Malate Manila also picked up on the celebration and, in true lyf fashion, invited and called upon their community to a star-themed event that commemorated Filipinos worldwide. During the event, those in attendance also witnessed lyf history. Through the arduous effort of everyone, from the regulars of lyf to the several Ascott Limited properties nationwide that lent their support to the property, an astounding 100,000 origami stars transformed into a masterful and artistic paperwork display that made lyf Malate into a new GUINNESS WORLD RECORDS title holder for the “Largest Display of Origami Stars.” 

The momentous occasion also celebrated the country’s history by including the traditional wooden Balangay and galleons in the artistic vision. Used by the ancestral Filipinos, guided by the stars during ancient seafaring voyages across the Pacific islands and the Philippine galleon trade from 1565 to 1815, that celebrates the Philippines as the vital link connecting Europe through Spain, Asia through the Philippines, and the Americas through Mexico.

Throughout the night, there was an uncanny energy in the air, starting from “lyf Centrale,” the community market of the property that was chock-full of collaboration that showcased a superb lineup of products to the awarding of the highly acclaimed accolade. The evening of celebrations was further elevated by the spectacular after-party, which saw multiple showstopping performances from Philippine Billboard top 100 artists Maki and Over October, together with the sensational beats of renowned DJ Rammy Bitong, the storied Malvar Street of lyf Malate was the place to be that Friday. 

“Words cannot do justice to what was achieved by lyf and its community in these two days,” said Joyce Agsaway, lyf Champion and Director of Operational Excellence for lyf Malate Manila. “It was a once-in-a-lifetime moment, a dream that became a miraculous reality through the phenomenal effort of the most outstanding community, colleagues, and partners anyone could hope for.”

Much like its sister property, lyf Malate has no plans on resting on its laurels. It has also partnered up with Junknot’s Willie Garcia, a creative out-of-the-box artist, to upcycle the origami sharks and stars into a stellar new display for all to enjoy, so be sure to watch for the next big thing they’ll have planned for you together with their vibrant and ever-growing community.

Read More