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Showing posts with label awards. Show all posts

Manulife Financial Asia Earns ACES Award 2025 for Championing Sustainability in the Region

Tuesday, December 9, 2025


Sustainability continues to shape how companies operate across Asia, and this year, Manulife Financial Asia Limited earned a major recognition for its long-term commitment to protecting people, communities, and the planet. The company was named one of the Top Sustainability Advocates in Asia at the Asia Corporate Excellence & Sustainability (ACES) Awards 2025, marking its first win at the regional level.

For many Filipinos who know Manulife primarily as a trusted insurer, this award highlights a bigger story. Beyond offering financial protection, the company has been investing heavily in environmental stewardship, community empowerment, and inclusive growth across Asia. The recognition reinforces how sustainability has become a major pillar of its identity, not just an add-on.

A Regional Award with Global Significance

The ACES Awards, now in its 12th year, honors organizations that demonstrate strong leadership in sustainability and corporate excellence. The process is highly selective and uses the ACES LEAD Framework to evaluate long-term strategy, ESG performance, governance, and impact on society.

For Manulife, winning under the category of Top Sustainability Advocates in Asia signals that its sustainability roadmap is delivering measurable progress. It also reflects the company’s dedication to aligning business priorities with global sustainability goals.

Representing Manulife Asia at the awards ceremony was Sonali Verma, Chief Marketing Officer of Manulife Philippines, joined by Nadine Braza (Brand Activation and Community Investment Specialist) and Joy Ann Concepcion (Head of Brand, Content, and Digital).

A Commitment Rooted in Purpose

Harshal Shah, Chief Marketing Officer of Manulife Financial Asia, emphasized that the award mirrors the company’s deeper mission. “This award is not just a recognition of our achievements—it’s a testament to our purpose-driven leadership and the measurable impact we’re making across Asia,” he shared. “We’re honored to be a part of the ACES Circle and to stand alongside other changemakers who are shaping a more vibrant and inclusive region.”

For Manulife, sustainability isn’t treated as a buzzword. It’s embedded in its day-to-day systems, long-term investments, and the way the company engages its thousands of employees and agents worldwide.

A Look at Manulife’s Impact Across Asia

Manulife continues to demonstrate leadership in sustainability by leveraging its scale and capabilities across different markets. Some of the company’s notable achievements include:

1. Global leadership in natural capital management

Manulife manages more than CAD$22 billion in natural capital assets, making it the world’s largest manager of timberland and agriculture under a single platform. These investments promote sustainable land use, climate action, and long-term ecological benefits.

2. Measurable climate action

The company has achieved a 27 percent reduction in Scope 1 and 2 emissions, demonstrating real progress toward its climate commitments.

3. Reforestation and biodiversity efforts

So far, Manulife has planted more than 1.4 billion trees, strengthening forest ecosystems and contributing to carbon sequestration efforts globally.

4. Youth empowerment programs

Programs such as Peso Smart, a financial education initiative in the Philippines, and MLK Scholars in North America have reached thousands of young people. These programs help build financial literacy, leadership, and confidence among students from underserved communities.

5. A culture of inclusion and well-being

With over 39,000 employees and 109,000 agents worldwide, the company continues to invest in creating a workplace that fosters belonging, inclusion, and support.

For Filipinos, these efforts matter because they show how global companies can influence positive change locally from climate resilience to education and community empowerment.

A New Global Platform for Longevity and Well-being

One of Manulife’s most recent initiatives is the Manulife Longevity Institute, a global platform dedicated to helping people live longer, healthier, and more financially secure lives. Launched with the goal of driving action by 2030, the Institute cuts across health, financial security, and long-term well-being—three key areas that are especially relevant in Asia where people are living longer but also facing rising healthcare and retirement challenges.

For the Philippines, this initiative aligns with ongoing conversations about healthy aging, financial planning, and access to quality care. As Filipinos increasingly look for ways to prepare for their future, the Longevity Institute’s research and insights could play a meaningful role.

Sustainability awards like ACES highlight companies that go beyond profit. Manulife’s win signals that its Impact Agenda is not only strategic but also effective in creating tangible outcomes. For consumers, this builds trust. For the financial sector, it sets a benchmark. And for communities across Asia, it reinforces the importance of institutions taking active roles in shaping healthier societies and a healthier planet.
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Jollibee Foods Corporation Earns 2 Golden Arrows for Excellence in Corporate Governance

Thursday, December 4, 2025


A Proud Moment for Philippine Corporate Leadership

Jollibee Foods Corporation (JFC), one of the Philippines’ most recognized global brands, has added another milestone to its legacy—this time in the field of corporate governance. At the Golden Arrow Awards 2025, JFC was honored for its strong governance practices, marking its first achievement in the prestigious higher category (90–99 points). This recognition highlights the company’s growing leadership not only in food service but also in ethical, transparent, and accountable business operations.

A New Milestone in JFC’s Governance Journey

JFC earned 2 Golden Arrows after scoring 90.03 in the ASEAN Corporate Governance Scorecard (ACGS). This is the company’s highest score to date and a reflection of its ongoing commitment to raising governance standards across its global operations.

The award reinforces JFC’s efforts to strengthen transparency, improve its systems, and align with global best practices—key values for a company operating in multiple markets.

Leadership Guided by Integrity and Long-Term Value

JFC Global President and CEO Ernesto Tanmantiong shared that the award motivates the company to continue improving its governance framework. He explained that as JFC grows worldwide, strong governance becomes even more crucial in ensuring long-term value for customers, communities, and stakeholders.

In his words, the recognition affirms their progress and highlights how good governance supports their core purpose of spreading joy through superior taste.

What the Golden Arrow Award Represents

The Golden Arrow Awards honor publicly listed companies that demonstrate outstanding governance aligned with the ASEAN Corporate Governance Scorecard, a respected regional benchmark adopted by regulators across Southeast Asia.

Companies that achieve 80 points or higher receive the Golden Arrow distinction, signaling their adherence to both the Revised Code of Corporate Governance and internationally recognized governance standards.

How the ACGS Measures Excellence

The ACGS evaluates companies across several key pillars:
  • Protection of shareholder rights
  • Fair and equitable treatment of stakeholders
  • Transparency and timely disclosures
  • The board’s leadership, strategy, and oversight

By recognizing companies that excel in these areas, the ACGS aims to elevate governance practices in the region and attract long-term investors looking for trustworthy and well-managed organizations.

Strengthening JFC’s Position as a Governance Leader

Receiving 2 Golden Arrows solidifies JFC’s place among the Philippines’ and ASEAN’s most well-governed publicly listed companies. More than an award, it’s a testament to JFC’s culture of integrity, stewardship, and continuous improvement—values that shape both its day-to-day operations and its global expansion.

A Win for Good Governance in the Philippines

JFC’s Golden Arrow achievement is more than corporate recognition—it highlights how Filipino companies can lead with integrity on the global stage. As the group continues to grow worldwide, its commitment to strong governance sets a powerful example for other organizations aspiring to build trust, accountability, and long-term value.
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RCBC Wins Big at Global Retail Banking Innovation Awards 2025

Monday, December 1, 2025


RCBC continues to set the bar for banking innovation in the Philippines. The Rizal Commercial Banking Corp. recently earned two prestigious honors at the Global Retail Banking Innovation Awards 2025, recognizing its outstanding programs that support SMEs and promote financial inclusion. These wins highlight RCBC’s commitment to empowering businesses and communities through cutting-edge financial solutions.

RCBC’s Award-Winning Programs

At the awards held last October, RCBC received recognition for two key initiatives:

1. RCBC Negosyo Bundle Plus – Best New SME Product of the Year

The Negosyo Bundle Plus program is designed to help small and medium enterprises grow with an integrated suite of financial tools. It offers flexible payment options such as QR Pay, POS, Tap-to-Phone, and ATM Go, no maintaining-balance settlement accounts, payroll services with enhanced employee benefits, personal loan access, and comprehensive business and employee protection products.

2. Kabalikat Cooperatives Program – Best Financial Inclusion Award

The Kabalikat Cooperatives Program empowers cooperatives and their members through a revenue-sharing model that generates recurring income. It also provides affordable family protection insurance, cooperative-issued debit cards, and capacity-building sessions via the Forging Alliances learning platform, helping cooperatives strengthen their operations while serving their communities.

Global Recognition for Innovation

The Global Retail Banking Innovation Awards, organized by The Digital Banker, is a respected international program that evaluates banks worldwide for excellence in innovation, customer impact, and industry leadership. Judging is conducted in collaboration with senior leaders and experts from top global banks, consulting firms, and financial advisory organizations.

RCBC’s recognition further cements its reputation as a pioneer in customer-focused, technology-driven banking solutions, complementing previous accolades such as Best Bank for Digital and Best Bank for Customer Experience.

RCBC’s Continued Commitment to the Philippines

Currently the fifth-largest privately-owned bank in the Philippines, RCBC has been serving individuals and businesses for 65 years. As a member of the Yuchengco Group of Companies (YGC), RCBC continues to innovate, offering products and services that empower both grassroots economies and growing businesses nationwide.

To learn more about RCBC and its programs, visit www.rcbc.com.
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Jollibee Group Bags Prestigious Award at Asia Sustainability Reporting Awards

Wednesday, November 26, 2025


In a time when Filipinos expect brands to go beyond marketing and truly give back, the Jollibee Group once again proves that responsible business can create real, measurable impact. The homegrown global company has earned a Bronze award at the 11th Asia Sustainability Reporting Awards (ASRA), shining a spotlight on how its community programs are transforming lives across the Philippines and beyond.

This recognition is not just a win for the company, it’s a reminder of how Filipino businesses can lead with purpose on the Asian stage.

Jollibee Group Wins Bronze for Community Impact Reporting

The Jollibee Group was awarded Bronze in the Community Impact Reporting category during the ASRA ceremony held at the Grand Hyatt Hotel in Singapore on October 24, 2025.

Representing the company were Global Chief Sustainability Officer Pepot Miñana, Global Sustainability Assistant Vice President Elise Veloso, and Global Sustainability Senior Manager Josh Baquiran.

The award reflects the company’s strong commitment to reporting sustainability initiatives with transparency, accountability, and a clear demonstration of community benefits—elements that earned the nod of international evaluators.

Sustainability Rooted in Purpose and People

In discussing the achievement, Jollibee Group’s Global Chief Sustainability Officer Pipot Miñana shared that sustainability reporting serves as an important lens to assess real-world impact. He emphasized that the company’s progress stems from meaningful actions that uplift people and protect the planet.

According to him, the award validates the belief that “real progress is built on purpose when every step forward brings positive change for people and the planet.”

ASRA: The Gold Standard in Sustainability Reporting

The Asia Sustainability Reporting Awards is considered the most prestigious awards program in Asia for sustainability reporting excellence. Organized by CSRWorks International, the awards follow a rigorous multi-step evaluation process that includes:
  • Detailed assessments
  • Peer reviews
  • Reputation checks

This year’s competition featured companies from 17 countries, and reports were evaluated based on their clarity, transparency, credibility, and alignment with globally recognized standards such as GRI, ISSB, and TCFD.

ASRA founder Rajesh Chhabara said the Jollibee Group stood out for its strong commitment to transparency, noting that the company clearly understands how sustainability performance builds long-term value and trust.

Strengthening Trust Through Responsible Action

The Jollibee Group’s latest achievement reinforces that business success and social responsibility can and should go hand in hand. Through its community-centered initiatives, the company continues to build trust among employees, partners, and the many communities it serves.

It’s a proud moment for a Filipino brand making waves internationally not just for its iconic Chickenjoy, but for proving that global impact starts with genuine care for people.

As sustainability becomes a growing expectation among Filipino consumers, the Jollibee Group’s recognition at ASRA is a strong example of how brands can lead through authenticity and purpose. For readers, this is an encouraging reminder that companies you support are becoming more accountable and that our everyday choices can uplift those pushing for positive change.

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TP Philippines Scores Double Wins at the 2025 Asian Technology Excellence Awards

Tuesday, November 25, 2025


Filipino excellence in tech takes center stage once again as TP in the Philippines—part of global digital services leader Teleperformance—brings home two major awards at the Asian Technology Excellence Awards (ATEA) 2025. In an era where AI and analytics shape the future of customer experience, these wins spotlight how the Philippines remains at the forefront of world-class digital innovation.

For industries relying heavily on customer engagement like e-commerce, retail, fintech, and telecommunications, TP’s award-winning technologies signal a stronger, smarter, and more efficient customer support ecosystem right here in the country.

Award-Winning AI: TP.AI FAB Leads the Way in Intelligent Automation

TP received the Philippines Technology Excellence Award for AI – Business Services for its TP.AI FAB platform, an in-house AI orchestration solution designed to merge automation with human expertise.

This advanced engine allows organizations to deploy AI at scale, making processes faster, smarter, and more efficient. Through this innovation, businesses can automate high-volume tasks while ensuring human judgment remains central to critical decisions.

In essence, TP.AI FAB gives companies the power to streamline operations without sacrificing accuracy or the quality of customer interactions.

Data-Driven Customer Experience: TP Interact Wins Big for Analytics–Retail

TP also bagged the Philippines Technology Excellence Award for Analytics – Retail for TP Interact, its next-generation analytics and quality automation tool powered by Generative AI.

TP Interact:
  • transcribes conversations across channels,
  • analyzes them in real time, and
  • automatically scores interactions for quality and customer intent.

This means businesses get clearer insights faster, allowing them to enhance customer journeys, improve team performance, and identify growth opportunities all through one intelligent platform.

With retail and e-commerce booming in the Philippines, tools like TP Interact are helping brands keep up with evolving customer expectations while staying competitive in a digital-first landscape.

Raising the Bar for Customer Experience in the Philippines

These back-to-back awards highlight TP’s commitment to shaping the future of customer experience through AI-powered solutions and data-driven decision-making. Their innovations continue to help organizations achieve measurable results from greater operational efficiency to more personalized and impactful customer interactions.

For a market like the Philippines, where customer service excellence is a major economic driver, TP’s recognition reinforces the country’s growing influence in the global digital services industry.

TP’s double win at ATEA 2025 proves how far AI and analytics have come—and how Filipino teams are leading the charge in redefining customer experience. As businesses move toward automation and hybrid intelligence, innovations like TP.AI FAB and TP Interact will play an even bigger role in shaping the future.
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St. Peter Chapels Honored at NFDA for 14 Years of Excellence

Sunday, November 23, 2025


When it comes to compassionate care, St. Peter Chapels continues to set the standard in the Philippines. The funeral service pioneer recently showcased Filipino expertise on the global stage at the 2025 NFDA International Convention and Expo in Chicago, USA, earning international recognition for its dedication to professionalism, empathy, and community service.

99 Delegates Represent the Philippines Abroad

From October 26 to 29, 2025, 99 St. Peter delegates attended the prestigious convention, connecting with funeral service professionals worldwide. The event, one of the most significant gatherings in the industry, provided a platform for learning, networking, and exploring global best practices in memorial care and service management.

Through participation in workshops and discussions, St. Peter Chapels continues to integrate international insights into its services back home, ensuring Filipino families receive the highest standards of dignity and care during life’s most difficult moments.

14th Consecutive NFDA Pursuit of Excellence Award

St. Peter Chapels’ efforts were further recognized with the NFDA Pursuit of Excellence Award, marking its 14th consecutive year of receiving this prestigious accolade. The award celebrates funeral homes that consistently demonstrate operational excellence, superior service, and meaningful community involvement, placing St. Peter among the world’s leading providers of memorial services.

Artemio Vitangcol III, President and CEO of St. Peter Chapels, expressed pride in this milestone, highlighting the company’s commitment to empathy, integrity, and enduring care. He noted that the NFDA Convention inspires ongoing innovation and strengthens St. Peter’s mission to elevate the Philippine memorial care industry.

Leading the DeathCare Industry in the Philippines

With this international recognition, St. Peter Chapels continues to pioneer professional and compassionate funeral services in the Philippines. By applying global insights to local practices, the company ensures that every Filipino family experiences respectful, dignified, and caring memorial services.

This commitment to excellence cements St. Peter’s role as the premier provider in the Philippine DeathCare industry, inspiring other providers to raise their standards and adopt best practices in service and community care.

For families navigating the challenges of loss, knowing that a trusted provider like St. Peter is at the forefront of innovation and global standards offers reassurance. The recognition proves that Filipinos have access to world-class funeral services rooted in compassion, dignity, and professionalism.
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C&E Adaptive Learning Solutions Named APAC Growth Leader by Instructure

Monday, November 17, 2025


As more schools embrace digital transformation, Filipino education partners are stepping up to lead the way. One standout is C&E Adaptive Learning Solutions (C&E ALS), which was recently honored by Instructure, the global company behind Canvas LMS, with the APAC Pipeline Powerhouse Award. This recognition places the Philippine-based company among the Asia-Pacific region’s most impactful digital learning innovators.

Empowering Schools Through Strong Digital Learning Partnerships

At the award ceremony, John Emyl Eugenio, Chief Operating Officer, and Gerric Gomez, Vice President for Business Development and Growth Markets, accepted the distinction on behalf of C&E ALS.

Eugenio described the award as a milestone that reflects the shared vision between C&E ALS and Instructure. He emphasized that their collaboration is helping academic institutions rethink the teaching and learning experience, saying the recognition is a “momentum toward more connected, inclusive, and meaningful education for every educator and learner.”

Driving Innovation With Canvas LMS

C&E ALS is one of the few Diamond Services Partners of Canvas LMS worldwide—an achievement that highlights the company’s expertise in implementing and supporting advanced learning systems.

The company works closely with schools to help them:
  • Transition from traditional learning to digital-first environments
  • Train educators on leveraging learning management tools
  • Adopt localized, culturally relevant e-learning solutions
  • Improve course delivery, performance tracking, and teacher-student collaboration

Gomez shared that being recognized by the world’s leading learning management system strengthens their mission to “help institutions across the Philippines and Asia embrace digital transformation with confidence and impact.”

Expanding Access to Future-Ready Education

The APAC Pipeline Powerhouse Award recognizes partners that drive exceptional growth while uplifting education systems through innovation. For C&E ALS, the honor underscores its crucial role in expanding Instructure’s footprint in the region while ensuring schools receive world-class support tailored for Filipino learners.

From its beginnings under C&E Publishing, the company has evolved from a publisher of academic materials into a key digital learning provider. Its Adaptive Learning Solutions division continues to support institutions navigating modern education challenges by combining global technology with deep local insight.

Eugenio further explained that the company’s mission is grounded in expanding access: “Education today is no longer limited by geography or circumstance. Our goal is to empower every Filipino learner with access to quality education anytime, anywhere.”

Building a Future Without Limits

With its strong partnership with Instructure and a growing portfolio of digital solutions, C&E ALS is committed to shaping a future where learning is not confined within classroom walls. By empowering educators and institutions with reliable technology, the company is helping build a generation of learners prepared for a more connected, future-ready world.
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Jollibee Named ASEAN’s #1 Restaurant Brand for the Second Consecutive Year

Sunday, October 26, 2025


Jollibee Continues to Reign as the Region’s Most Valuable Restaurant Brand

The Philippines’ most beloved fast-food chain, Jollibee, has once again proven its global dominance as it was recognized as ASEAN’s top restaurant brand in Brand Finance’s ASEAN 500 2025 report.

With its brand value rising by 8% to USD 2.5 billion, Jollibee holds its position as the most valuable restaurant brand in Southeast Asia for the second year in a row, a testament to its enduring success and strong emotional connection with consumers.

A Proud Filipino Brand on the Global Stage

According to Brand Finance, the world’s leading independent brand valuation consultancy, “Jollibee continues to be the Philippines’ most loved brand, leading the market with its strong consumer connection, best-selling products, and impactful storytelling.”

Rooted deeply in Filipino heritage, Jollibee’s success story transcends borders. What started as a local food joint has grown into a global brand loved by millions, thanks to its iconic Chickenjoy, Jolly Spaghetti, and Burger Steak—all served with that signature langhap-sarap goodness and joyful service that Filipinos proudly call their own.

The Joy of Filipino Excellence

Jollibee’s recognition highlights more than its market leadership, it reflects the brand’s role as a symbol of Filipino pride and excellence. With its cheerful mascot, delicious food, and feel-good storytelling, Jollibee has become an international ambassador of Filipino warmth and hospitality.

The brand’s consistent performance also underscores its winning strategy:
  • Investing in brand equity and customer trust
  • Expanding its ASEAN and global footprint
  • Building lasting emotional connections through community and culture

As Jollibee continues to grow worldwide, this latest achievement reinforces that Filipino brands can thrive on the world stage, embodying both the country’s entrepreneurial spirit and its unique brand of joy.
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Teleperformance Wins 2025 Asia CEO Award


Teleperformance Philippines Recognized for Industry Leadership and Innovation

Another proud moment for the Philippine IT-BPM sector! Teleperformance (TP) once again proved its excellence on the global stage after being named Grand Winner for Service Excellence Company of the Year at the 2025 Asia CEO Awards, held at the Manila Marriott Grand Ballroom in Pasay City.

In addition to this top honor, TP also landed in the Circle of Excellence for Most Innovative Company of the Year and IBPAP IT-BPM Techblazer of the Year, underscoring its strong leadership in customer experience, digital transformation, and social responsibility.

Redefining Service Through Human + AI Synergy

Teleperformance has evolved far beyond the traditional BPO model. Today, it operates as a digital business services powerhouse, combining advanced technology with human intelligence to deliver world-class customer experiences.

At the heart of this transformation are two major frameworks — TP.ai FAB (Foundational AI Backbone) and TOPS (Teleperformance Operational Processes and Standards).

TP.ai FAB is an integrated platform that harmonizes AI tools, human expertise, and scalable technology to ensure seamless operations and superior service delivery.

TOPS, meanwhile, sets global benchmarks for quality and compliance across all Teleperformance locations, ensuring every client receives the same level of excellence.

Together, these systems highlight TP’s philosophy: real innovation happens when technology amplifies human capability, not replaces it.

Revolutionizing Customer Experience with TP.AI

One of the key drivers behind TP’s recent success is its proprietary platform, TP.AI, which reimagines customer experience (CX) as a strategic advantage rather than just a cost center.

Currently deployed in over 100 programs and 700 client implementations, TP.AI integrates:

TP Microservices – over 116 unique cloud-based services for faster, scalable innovation.

Domain Knowledge Integration – deep expertise across industries like telecom, retail, healthcare, travel, finance, and utilities.

Agentic AI Capabilities – smart automation that performs complex tasks while maintaining the empathy and emotional intelligence only humans can provide.

This blend of AI and human insight has enabled Teleperformance to deliver more personalized, emotionally intelligent customer interactions proving that AI-powered humans outperform AI-only systems.

A Milestone for the Philippine IT-BPM Industry

“These wins are a testament to Teleperformance’s unwavering commitment to excellence  in service delivery, digital transformation, and innovation through human-amplified AI,” shared Rahul Jolly, CEO of TP in the Philippines. “We are proud of what we’ve achieved and look forward to shaping the next era of intelligent, human-centered business solutions.”

By continuously investing in Filipino talent and cutting-edge technology, TP not only drives business growth but also strengthens the Philippines’ position as a top destination for digital and customer experience services in the Asia-Pacific region.

About Teleperformance Philippines

Teleperformance in the Philippines is part of the global Teleperformance Group, a trusted partner of the world’s biggest brands. With nearly 500,000 team members worldwide, TP delivers AI-powered customer care, back-office support, and trust and safety services across more than 300 languages.

Beyond business, the company also prides itself on being a force for good, actively supporting local communities, clients, and the environment through its sustainability and CSR initiatives.

Learn more at www.tp.com.
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The Manila Hotel Named Philippines’ Leading Hotel 2025

Wednesday, October 15, 2025


The Manila Hotel Wins “Philippines’ Leading Hotel” for the Second Year in a Row at the 2025 World Travel Awards

The pride of Filipino hospitality shines once again as The Manila Hotel secures the title of “Philippines’ Leading Hotel 2025” at the 32nd World Travel Awards Asia & Oceania Gala Ceremony, held on October 13, 2025, at the InterContinental Grand Stanford Hong Kong. This marks the hotel’s second consecutive win, following its 2024 victory, a powerful testament to over a century of timeless elegance and unwavering service excellence.

A Hallmark of Filipino Heritage and Excellence

Often dubbed the “Oscars of the travel industry,” the World Travel Awards recognize the best in travel, tourism, and hospitality around the world. Winning this prestigious title two years in a row solidifies The Manila Hotel’s position as the country’s premier luxury destination as a place where history meets modern sophistication.

Accepting the award on behalf of the hotel, Atty. Jose D. Lina, Jr., President of The Manila Hotel, expressed heartfelt gratitude:

“To be named the Philippines’ Leading Hotel once is already a distinct honor, but to receive this award for the second consecutive year is truly humbling. This recognition belongs to our people who are the heart and soul of The Manila Hotel and whose passion and dedication continue to define Filipino hospitality at its finest.”

Atty. Lina further emphasized that for 113 years, The Manila Hotel has been more than just a structure, it has been a living symbol of Filipino heritage, welcoming guests from around the world with warmth and grace.

A Legacy That Stands the Test of Time

Since its opening in 1912, The Manila Hotel has been the stage for countless moments in Philippine history from state banquets to cultural milestones. Through the decades, it has hosted global dignitaries, world leaders, and generations of Filipino families.

With this new accolade, the Grand Dame of Manila reaffirms its mission to honor tradition while embracing innovation. As part of its continuous evolution, the hotel remains committed to enhancing guest experiences through world-class amenities, exquisite dining, and personalized service all while keeping its historic charm alive.

Elevating Filipino Hospitality on the Global Stage

This latest international recognition not only celebrates The Manila Hotel’s achievements but also shines a spotlight on the Philippines as a world-class travel destination. It reinforces the growing appreciation for Filipino hospitality known for its genuine warmth, attention to detail, and spirit of service that makes every guest feel at home.

Winning the “Philippines’ Leading Hotel” award for the second year running is more than a victory for The Manila Hotel, it’s a celebration of Filipino excellence and resilience. As it continues to evolve while honoring its storied past, The Manila Hotel remains a proud symbol of national pride proving that true luxury never fades, it only grows stronger with time.

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YouTube Works Awards Philippines 2025: How YouTube Became the “New TV” for Filipinos

Wednesday, October 8, 2025


YouTube Strengthens Its Reign as the “New TV” of the Philippines

For most Filipinos, YouTube has officially replaced the living room television. From Visayas to Mindanao, the platform continues to dominate as both an entertainment and information hub—becoming a vital part of everyday life across the country.

According to a 2025 Kantar survey, a massive 88% of Filipinos in rural Visayas and Mindanao watch YouTube every day. It’s no longer just an online pastime—it’s now where people go to learn, laugh, and stay connected. Meanwhile, views from internet-connected TVs quadrupled between 2020 and 2024, proving that YouTube has taken center stage in Filipino households.

Filipinos Trust YouTube More Than Any Other Platform

Trust is what keeps YouTube ahead of the game. Kantar’s findings show that 90% of Filipinos trust creators on YouTube, far higher than on Facebook, Instagram, or TikTok. This trust translates into action—viewers are more receptive to ads, more likely to remember messages, and even more open to purchasing from brands they encounter on the platform.

Because users enter a “flow state” while watching videos—fully focused and emotionally engaged—YouTube delivers the best ad experience compared to other platforms. Nielsen’s study further confirms this, showing YouTube to be 3.86x more effective than linear TV and 2.71x more effective than other digital media in driving ROI for advertisers.

Proven Impact: Myra E’s Success Story

One shining local example is Myra E under UL Skin Sciences, Inc., a subsidiary of UNILAB. By focusing its ad campaigns on YouTube—especially outside Metro Manila—the brand saw measurable results.

Myra’s campaigns led to a 2% national lift in supplement usage, a 5% increase in Visayas, and a 7% boost in market share in that region alone.

“Myra’s advertising on YouTube definitely paid off,” shared Paige Vicente Gacutan, Brand Lead for Myra E. “Even in rural areas, Filipinos are really engaged on the platform. YouTube is where the people are, and we’ll keep reaching our audience here to drive results.”

Google Philippines: “YouTube Is the New TV”

Prep Palacios, Country Manager of Google Philippines, highlighted the shift in how Filipinos consume content:

“Just as TV once defined advertising, YouTube is now the new TV—where trusted creators thrive, culture is shaped, and brands drive measurable impact.”

Palacios added that YouTube’s effectiveness has transformed it into a “growth engine for advertisers,” especially with the growing digital economy in rural areas.

Celebrating Creativity: YouTube Works Awards PH 2025


The spotlight shone brightest on brands that mastered the art of storytelling and digital impact during the YouTube Works Awards Philippines 2025. These campaigns proved that creativity, authenticity, and collaboration between brands and creators are key to long-term success.

Winners at the YouTube Works Awards PH 2025:
  • Best of Philippines: Grab – Summer
  • Multiformat Storytelling: Grab – Summer
  • Masters of Media: GCash – GSafeTayo: Entertainingly Serious
  • Best of Festive: Nido 3+ – Love Is Not a Word, It’s an Act

The awards also honored top-performing ad agencies for the first time:
  • Media Agency of the Year: Openmind
  • Creative Agency of the Year: GIGIL
  • Specialty Agency of the Year: Nerve

These winners will proudly represent the Philippines at the YouTube Works Awards Southeast Asia, which saw over 800 entries from the region.

GCash Makes SEA History

Leading the pack was GCash, the first-ever Philippine brand to win at the YouTube Works Awards Southeast Asia. Their GSafeTayo: Entertainingly Serious campaign turned cybersecurity awareness into a viral, relatable story.

The campaign’s humorous yet powerful 40-second ad featuring “Tita Marnie” reached over 70 million views, lifted brand trust by 14%, and led to an 80% drop in SMS phishing reports within the first month.

“Cybercrime is a serious issue,” said Neil Trinidad, GCash Chief Marketing Officer. “By using humor and relatability through YouTube, we turned a critical message into something both memorable and impactful.”

Shaping the Future of Filipino Marketing

With its massive reach, trusted creators, and strong ROI, YouTube continues to be the go-to platform for both viewers and brands in the Philippines. The YouTube Works Awards remind us that creativity and authenticity—combined with data-driven strategy—are the real power behind successful campaigns.

If you’re a marketer, creator, or brand owner, this is your cue to think beyond traditional media and start crafting content that connects and converts—right where Filipinos spend most of their screen time.
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Three Years of Impact: PRecious Communications Powers Growth, Innovation and Recognition in the Philippines

Wednesday, October 1, 2025

Left to Right:  Lars Voedisch, Founder and Group CEO, Paolo Alba, Regional VP and Country Lead (Philippines), and Hannah Kiwahko, Associate County Lead (Philippines)



PRecious Communications, an award-winning multi-market integrated communications agency, is celebrating its third year of growth in the Philippines. With the National AI Roadmap in effect, the agency continues to scale its operations and strengthen its foothold in the market, growing 2.5x year-on-year on the back of established partnerships with leading tech enterprises and fast-growing startups in the Philippines and Southeast Asia. Amid the country’s fast-tracked adoption of AI, the agency has been strengthening its digital capabilities to support the demands of the growing economy.

As domestic spending remains strong and inflation stays low, the University of Asia and the Pacific forecasts the Philippines’ gross domestic product (GDP) to grow by 5.8% in the third quarter of 2025. Among the fastest in Southeast Asia, the Department of Finance previously reported a 5.5% GDP growth rate in the second quarter of 2025.

“The Philippines is not just one of our fastest-growing markets in Southeast Asia. It is redefining what is possible for our industry,” declared Lars Voedisch, Founder and Group CEO of PRecious Communications. “From a surging economy to a tech scene embracing AI at warp speed, the nation is pulling private and public forces together to build a future-ready workforce. The momentum here is electrifying, and we are all in, driving new growth frontiers not just in the Philippines, but across the region.”

Building on the agency’s established partnerships with the world’s leader in digital payments Visa, leading regional insurtech Igloo, and the Philippines’ largest telco provider Globe, PRecious Communications also represents Filipino-founded startups that have been making an impact in the Philippines and Southeast Asia. Among these fast-growing startups include credit-led neobank Zed and OpenAI’s first boutique consultancy partner in APAC, Thinking Machines.

“Since our establishment in 2022, it has been our mission to champion the Philippines’ digital economy. Leveraging the strength of our network, we have been supporting the growth of Filipino companies in Southeast Asia and the expansion of regional brands in the Philippines,” added Paolo Alba, Regional Vice President and Country Lead of PRecious Communications in the Philippines. “As we invest in new technologies and strengthen our digital capabilities, we look forward to driving more integrated solutions for our partners in the Philippines and across the region.”

Spearheading the agency’s digital integration is Hannah Kiwahko who was recently appointed associate country lead in the Philippines. A 10+ year digital and performance marketing veteran, Kiwahko has been recognized for leading award-winning campaigns with a proven track-record of impacting consumer engagement and client revenue for leading brands in the FMCG, healthcare and pharmaceutical industries. In her new role, Kiwahko will work closely with Alba to leverage the credibility of PR and measurability of digital marketing to integrate insight and data-driven solutions that help brands connect with audiences and drive tangible business results.

To reaffirm its momentum, PRecious Communications was named medium-sized consultancy of the year in Southeast Asia, while Alba was named executive of the year in the Philippines at the recently concluded 2025 International Business Awards (IBAs). In the Philippines, Alba and the agency have also been shortlisted for the agency leader of the year and most innovative PR agency of the year categories at the upcoming Marketech APAC NEXT Awards. PRecious Communications was among the top 4 PR agencies in the Philippines at Campaign Asia’s Agency of the Year Awards (AOY) and among the top 3 in-market consultancies in APAC at PRCA’s The Gold Standard Awards in 2024.

For more information, you may reach out to preciousPH@preciouscomms.com.

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AIA Philippines CEO Wins Executive Champion Award

Saturday, September 27, 2025


A Milestone for Leadership in the Insurance Industry

The Philippines has another reason to celebrate on the global stage—Melita Teo, CEO of AIA Philippines, has been recognized as Executive Champion of the Year at the 10th Asia Trusted Life Agents & Advisers Awards in Singapore. This award honors leaders who go beyond business performance, championing the growth of insurance advisers while driving industry innovation and impact.

Leading with Purpose and People First

For Teo, who stepped into leadership in 2024, the honor is not just personal but collective. She shared that the award reflects the dedication and passion of One AIA, the entire workforce behind the company’s success.

“Every success we achieve at AIA comes from the heart, dedication, and lasting relationships our teams build in the communities they serve,” Teo said. “This recognition is proof of our shared purpose to empower more Filipinos to live Healthier, Longer, Better Lives.”

Transforming Distribution and Driving Innovation

Under Teo’s leadership, AIA Philippines has undergone a bold transformation:
  • Reshaping its distribution strategy to ensure sustainable growth
  • Positioning BPI AIA as a leader in bancassurance
  • Launching digital transformation programs, such as AI-powered training, upgraded sales platforms, and affordable digital insurance products like BPI AIA PamilyaProtect and InstaProtect

These initiatives empower AIA’s Life Planners and Bank Sales Executives with better tools, efficiency, and productivity.

Social Impact Beyond Business

Teo’s leadership also goes beyond numbers. Among her initiatives are:
  • AIA Healthiest Schools, launched in 2024, which has already reached 7,200+ students and educators nationwide
  • AIA Net Zero, reinforcing the company’s sustainability commitment
  • Championing employee engagement, which earned AIA Philippines certifications as a Great Place to Work®, Best Place to Work, and multiple honors at the 2025 HR Asia Awards

These recognitions prove that AIA’s purpose-driven approach is resonating not only with customers but also with employees and communities.

Recognition on the Regional Stage

The Asia Trusted Life Agents & Advisers Awards, now in its 10th year, continues to spotlight industry leaders who raise the bar in insurance. With Teo’s recognition, AIA Philippines strengthens its role as a trusted partner for Filipino families, combining innovation, purpose, and care to serve nearly 2 million policyholders and insured members.

Looking ahead, Teo pledged to keep investing in technology, training, and wellness programs so AIA Life Planners can continue making a meaningful difference in the lives of Filipinos.

This recognition is not just a win for AIA Philippines but also a proud moment for the country, showcasing how Filipino leadership is shaping the insurance industry across Asia. For Filipinos looking for a partner in long-term financial security and wellness, AIA Philippines proves that it leads with both innovation and heart.

Learn more about AIA Philippines’ mission and solutions by visiting AIA Philippines
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Holcim Circular Explorer Wins ESG Award

Thursday, September 25, 2025


Holcim’s Circular Explorer Wins Silver at ESG Edge Impact Awards 2025

Sustainability took center stage at the inaugural Inquirer ESG Edge Impact Awards 2025, and Holcim Philippines emerged as one of the standout winners. The company’s Circular Explorer, a first-of-its-kind solar-powered catamaran that tackles marine plastic pollution, bagged the Silver Prize for Waste Management & Responsible Consumption, Production, and Manufacturing under the Environment category. This recognition is not just a win for Holcim but also a milestone for the Philippines’ fight for a greener, more circular future.

Celebrating ESG Champions

The Inquirer ESG Edge Impact Awards, organized by the Inquirer Group of Companies (IGC), shines a spotlight on organizations advancing Environmental, Social, and Governance (ESG) practices. Held at the Inquirer Media Resource Plaza in Makati, the awards recognized projects that prove sustainability and innovation go hand in hand.

Holcim’s Circular Explorer stood out for its pioneering efforts in promoting circularity. More than just a cleanup vessel, the catamaran doubles as a hub for collaboration between industries, government agencies, and local communities.

Circular Explorer: More Than a Vessel

Unlike traditional marine clean-up initiatives, the Circular Explorer goes beyond simply collecting plastic. It runs on solar power, recovers waste from waterways, and sparks conversations about responsible consumption. By promoting education, innovation, and systemic change, the project aims to inspire long-term environmental solutions across the country.

Nathalie Inductivo, OIC-Sustainability Manager and Project Coordinator of Circular Explorer, shared that the award is a powerful motivation: “The Circular Explorer embodies Holcim’s commitment to sustainability, and this recognition drives us to continue accelerating solutions for a greener, more circular Philippines.”

Collaboration for a Sustainable Future

The awards are part of the broader advocacy of the Asia ESG Positive Impact Consortium (A-EPIC), co-founded by IGC alongside Malaysia’s Star Media Group and Indonesia’s KG Media. Together, these organizations are building regional momentum around sustainability through education, engagement, and community-driven action.

Holcim’s Chief Sustainability Officer, Jill Iris Ramos, emphasized the importance of collective responsibility: “With the Circular Explorer, we aim to show that collective action can protect marine ecosystems and inspire communities to adopt sustainable practices.”

A Win for the Planet

This recognition not only highlights Holcim’s role in advancing the country’s sustainability agenda but also encourages more organizations to embrace circular solutions. By combining technology, education, and community action, projects like the Circular Explorer prove that meaningful environmental impact is possible when stakeholders work together.

The Circular Explorer’s success at the ESG Edge Awards is a timely reminder that sustainability is not a buzzword—it’s a call to action. For Filipinos who care about protecting our seas and ensuring a healthier environment for future generations, this project is proof that innovation and collaboration can make real change happen.
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Manila Hotel Wins Tourism Pillar Award


The Manila Hotel Wins Tourism Pillar Excellence Award at Philippine Tourism Awards

When you think of iconic Filipino hospitality, one name always comes to mind: The Manila Hotel. Recently, this legendary landmark received the Tourism Pillar Excellence Award at the first-ever Philippine Tourism Awards organized by the Department of Tourism (DOT). The recognition highlights more than a century of service, heritage, and innovation—qualities that continue to shape the country’s tourism industry.

A Recognition of Heritage and Excellence

The Department of Tourism, under Secretary Christina Garcia Frasco, launched the inaugural Philippine Tourism Awards to honor institutions and individuals that have set the standard for excellence, sustainability, and innovation in Philippine tourism. Among the distinguished awardees, The Manila Hotel stood out for its pivotal role in shaping tourism and preserving Filipino hospitality for generations.

Marvin Kim Tan, Vice President for Sales and Marketing of The Manila Hotel, expressed pride in receiving the award, saying it reaffirms the belief that true hospitality is found in memorable experiences—from a heartfelt welcome to personalized service at every step of a guest’s stay.

More Than a Century of Filipino Hospitality

Since opening its doors in 1912, The Manila Hotel has been a witness to Philippine history and a host to countless distinguished guests, from world leaders to local luminaries. With over 500 rooms, 22 function rooms, and celebrated dining outlets like Café Ilang-Ilang and the Champagne Room, the hotel continues to be a venue where tradition meets modern luxury.

Its location beside Kilometer Zero in Rizal Park also makes it a cultural gateway—just steps away from Intramuros and the National Museums. Beyond lodging, the property offers wellness facilities, a Heritage Museum, and an Art Gallery that celebrate both the past and the present of Filipino artistry.

A Symbol of Filipino Pride

The Tourism Pillar Excellence Award is more than just a plaque for the hotel’s walls—it is a testament to its enduring mission to be the “true heart of the Philippines.” For Filipinos, this recognition is a reminder that our hospitality is not just service, but a legacy we share with the world.

For anyone looking to experience world-class service infused with Filipino warmth, The Manila Hotel remains a must-visit destination. Whether for staycations, events, or simply enjoying its historic ambiance, this award-winning institution continues to set the gold standard for Philippine tourism.

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Gawad Madiskarte Marks Five Years of Celebrating Filipina Mompreneurs


A Movement Rooted in Heart, Hustle, and Community

When the pandemic pushed many Filipinas to find new ways of supporting their families, a movement was born. What began as a lifeline has now flourished into one of the largest communities of women entrepreneurs in the country. This year, PLDT Home and Madiskarte Moms PH (MMPH) are celebrating five years of empowering mompreneurs through training, mentorship, and a thriving network of support.

With over 215,000 members and 25,000 mompreneurs trained since its inception, MMPH has become more than just a group—it’s a sisterhood of women building businesses that uplift families and strengthen communities.

Gawad Madiskarte: More Than an Awards Show

At the heart of this milestone celebration is the 4th Gawad Madiskarte, an annual recognition that honors exceptional mompreneurs who embody leadership, innovation, and compassion. Beyond trophies and titles, the awards serve as a powerful stage where inspiring women are seen, heard, and celebrated.


As PLDT COO and Technology Head Butch Jimenez emphasized, mompreneurs excel in three important arenas—home, self, and business. “At PLDT, we believe in the power of community, and our Madiskarte Moms exemplify this through their dedication and innovation.”

Categories That Celebrate Purpose and Impact

This year’s Gawad Madiskarte will once again honor inspiring women under two divisions:

Start-Up Mompreneurs – for businesses running at least six months

Scale-Up Mompreneurs – for businesses operating 13 months or more and DTI/BIR-registered

Core awards include:

Diskarteng Angat – for growth and innovation

Diskarteng May Puso – for social good and community impact

Diskarteng Eco-Friendly – for sustainability and environmental stewardship

Special recognitions also highlight digital creativity, peer recognition, and leadership icons.

Stories of Triumph That Inspire

Last year’s Diskarteng Angat – Scale-Up Division Award went to Heidie Ricca del Rosario, founder of HTP Clothing, who transformed a preloved clothing business into a thriving fashion brand employing community seamstresses.

Reflecting on her win, Del Rosario shared that the awards validated the hard work behind every business run by a mother. “Gawad Madiskarte allows us mompreneurs to be seen, heard, and celebrated. It fills our hearts to know the awards recognize that behind every successful business is a mom who made it happen.”

How to Join the 4th Gawad Madiskarte

Filipina mompreneurs with inspiring stories and impactful businesses are invited to apply for this year’s awards. Winners will receive cash prizes, capital support, and national recognition to help scale their ventures.

Application Deadline: November 15, 2025

Apply through the Madiskarte Moms PH Facebook Group or the official MMPH website.

Mompreneurs are not only running businesses—they are redefining success by weaving purpose, resilience, and compassion into every venture. Gawad Madiskarte proves that when Filipina moms are empowered, they don’t just change their families’ lives; they transform communities and contribute to nation-building.
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inDrive Wins Tech Excellence Award for AI in PH

Tuesday, September 23, 2025


Ride-hailing platform inDrive has clinched the Philippines Technology Excellence Award for AI – Transportation at the Asian Technology Excellence Awards 2025, underscoring its commitment to building mobility solutions centered on fairness, inclusivity, and human empowerment.

AI for the People, Not Against Them

In an industry often criticized for rigid pricing and lack of transparency, inDrive is redefining how artificial intelligence should be used. Instead of replacing people, its human-centric AI approach empowers both passengers and drivers, creating more equitable transport experiences in busy cities like Manila and Cebu.

Mark Tolley, inDrive’s APAC Director, expressed the team’s pride in the recognition. “This award isn’t just about technology—it’s about the people we serve. We’re using AI to give users more autonomy, ensure fairness, and create safer, more transparent experiences for both passengers and drivers.”

AI in Action: How inDrive Improves Daily Commutes

In the Philippines, where affordability and transparency are top commuter concerns, inDrive’s AI innovations directly tackle everyday challenges:
  • Photo-control systems powered by machine vision to check vehicle safety and condition.
  • AI-assisted support routing for quicker issue resolution between passengers and drivers.
  • Predictive demand algorithms that position drivers where they’re needed most.
  • More accurate ETAs and traffic-sensitive routing in congested areas like Metro Manila and Cebu.

Breaking Barriers with Gemini AI

Language diversity in the Philippines often causes booking miscommunications. To address this, inDrive integrated Gemini AI-powered translations within its app. This system handles slang, typos, and informal phrases across English, Tagalog, Cebuano, and other dialects—leading to smoother bookings and improved ride completion rates.

Sofia Guinto, Business Development Head at inDrive Philippines, emphasized the bigger picture, “AI is not just about efficiency—it’s about fairness and opportunity. We want mobility to be more reliable, inclusive, and smarter for Filipinos.”

Safer Rides Through AI Moderation

To ensure a safer commuting environment, inDrive employs AI moderation that scans ride messages, booking notes, and shared media. In the Philippines, this technology has cut misuse of ride instructions by more than threefold within three months, significantly reducing risks for both passengers and drivers.

Building Trust and the Future of Mobility

The award adds to inDrive’s growing reputation in the region. Recently, it was also named the Preferred Ride-Hailing Partner of Echelon Philippines 2025, highlighting its intent to work more closely with fintech players, tech innovators, and policymakers.

Tolley reinforced inDrive’s mission, “Technology is often seen as cold and impersonal. At inDrive, we see AI as a tool to restore trust, strengthen communities, and make journeys more humane.”

Currently, inDrive offers ride-hailing services across the Philippines but has plans to expand into superapp offerings, including courier services and online groceries.

By proving that profitability and fairness can coexist, inDrive is showing the rest of the mobility industry how AI can empower, not exploit. With its award-winning innovations, Filipino commuters and drivers can look forward to safer, smarter, and more inclusive journeys ahead.

If you’re looking for a ride-hailing app that puts people first, inDrive is worth keeping an eye on as it gears up to expand in the Philippines.
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