Appdome Named Mobile Fraud Detection Leader Amid Surge in AI-Driven Scams and Account Takeovers

Tuesday, July 15, 2025

Appdome Named Mobile Fraud Detection Leader

Customer reviews credit Appdome with multi-year leadership, growth, and adoption in mobile fraud detection and prevention for Android & iOS apps.

Appdome, the leader in protecting mobile businesses, today announced that it has been catapulted into the leader quadrant in mobile fraud detection and prevention, based entirely on verified customer reviews. In a little more than 18 months since Appdome debuted its first mobile anti-fraud offering, Appdome is now recognized as a Quadrant Leader in Fraud Detection, jumping 16 positions and earning two new badges in that category alone. This recognition builds upon Appdome’s G2 Momentum Leader recognition in the Mobile Data Security, RASP, and Application Shielding categories.

“Digital trust and identity protection require a solution that brings together security and fraud telemetry into one unified risk engine for the mobile business,” said Tom Tovar, CEO and Co-Creator of Appdome. “This recognition proves what customers already know – Appdome is the only solution that can bring all the relevant threat signals together in one unified stream and give mobile brands a lasting advantage against fraud.”

Concerns from mobile brands and consumers surrounding mobile fraud and scams are at an all-time high. By 2024, 58% of consumers cited mobile fraud as their top cybersecurity concern, with over 40% reporting firsthand or secondhand experience with scams, malware, or cyberattacks on mobile devices. Mobile users are increasingly worried about account takeovers (ATOs), deepfake attacks, and social engineering scams—and for good reason. ATO rates surged 24% year-over-year, and deepfake fraud attempts skyrocketed by over 2,000% in just the past three years. These trends reflect a growing threat landscape where stand-alone security or fraud detection and prevention products are no longer enough to safeguard users in the mobile-first world.

Appdome Recognized by Experts, Proven in Market

Since its debut in 2023, Appdome’s fraud detection and prevention solution has been recognized by both customers and industry experts, including:G2 Customer Reviews have named Appdome a Leader in Fraud Detection for the past 18 months.
Appdome was awarded multiple Global InfoSec Awards for AI defenses, ATO protection, and fraud prevention at RSA Conference 2025.
Appdome was also honored by in the InfoSec Innovator Awards in Fall 2024 and by leading industry-analyst firm Intellyx in Spring 2024 for fraud prevention.

“Fraud Detection and Prevention is a critical pillar in digital trust and identity protection,” said Chris Roeckl, Chief Product Officer at Appdome. “Fraud detection cannot stand alone but combined with other threat defense and telemetry available via the Appdome platform, fraud detection and prevention are an indispensable part of keeping mobile brands, business, users, and revenues secure. We could not be prouder that our customers recognize our contributions to this market segment.”

Point Products in Security and Fraud Detection Decline

As fraud tactics grow more sophisticated and users demand stronger protections, many legacy mobile app security and fraud detection point products are struggling to meet the unified threat defense needs of mobile brands and enterprises. Against this backdrop, the security, anti-fraud, bot defense, and social engineering protections available on Appdome’s AI-native platform continue to grow. Today, Appdome provides mobile brands and businesses with access to over 400 anti-fraud defenses, all of which can be deployed on demand into mobile apps—without requiring SDKs, servers, or engineering effort.

Customers recognize Appdome’s best-of-suite offering for mobile apps, ranking it as G2’s Best Meets Requirements, Easiest to Use, and Easiest to Do Business With for the past three years in a row. In Summer 2025, Appdome also earned the top “milestone” honor in the G2 Users Love Us category.

“You have to deliver a multi-layered defense in Android & iOS apps to protect a mobile business,” said Jamie Bertasi, Chief Customer Officer at Appdome. “Our AI-native architecture allows our customers to continuously ship new protections—like detection of deepfake identity streams, advanced device integrity checks, and behavior-based geo-fraud defenses—without integration work or reworking their app. Our customers can scale their defenses, while others stall.”

To learn more about Appdome’s mobile fraud solutions, please visit https://www.appdome.com/mobile-fraud-prevention-detection/.
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Manulife Launches "M Knows Better" Campaign with New Heartwarming Digital Film Featuring the Heussaff Family

Sunday, July 13, 2025



● New brand campaign film shows how Manulife cares for Filipino families like a beloved friend

● Brand ambassadors Anne, Erwan, and Dahlia Heussaff star in Manulife’s latest digital film, which highlights the value of care and the importance of preparation to build a better future

Manulife Philippines, the local arm of leading international financial services provider Manulife, launched a new digital film featuring brand ambassadors Anne Curtis, Erwan Heussaff, and their daughter Dahlia for the "M Knows Better" campaign. The mockumentary-style video introduces "M," a loving but hilariously overprepared family friend who always goes the extra mile to take care of those she loves.


In the video, “M” helps the Heussaff family through various scenarios—being ready to put out a fire amid a kitchen mishap, calling an ambulance when Erwan simply catches a cold, and helping Dahlia train to become a prima ballerina—all because she genuinely cares and wants them to be prepared for anything life throws their way. While her methods might be a bit “extra,” her heart is always in the right place. The video ends with a simple but powerful question: "Do you have someone who cares as much as you do?" followed by Manulife's tagline, "Where will better take you."

The campaign resonates with the family's authentic experience with Manulife. "Manulife has really helped our family plan ahead and build financial security for our family's future," said Anne Curtis, a Manulife policyholder since 2009. "This new digital film is a fun and creative way to show people the kind of care and support we're receiving from Manulife."


The campaign shows how caring means going the extra mile, especially for people who matter to us. Through “M’s” character, Manulife wants to demonstrate the kind of genuine care they provide to their customers.

"We want to show Filipinos that they can count on Manulife as a trusted partner who cares, protects, and is there to help them secure a better future," said Sonali Verma, Chief Marketing Officer, Manulife Philippines. "Our mission is to make our customers’ decisions easier and lives better, so we aim to be their trusted partner, always there to support them and help them plan ahead."

"M Knows Better" is now available on Manulife Philippines’ Facebook page and YouTube channel.
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Revolutionizing Retail: PLDT Enterprise and PRA Champion Inclusive, Tech-Driven Growth

Saturday, July 12, 2025


PLDT Enterprise and the Philippine Retailers Association (PRA) reinforce their commitment to future-proof Philippine retail, as the sector undergoes rapid digital evolution. The 23-year partnership is driven by a shared mission: to equip Filipino retailers with the tools and insights they need to thrive in an increasingly digital and customer-driven landscape.

“We are proud to work hand in hand with PRA once again in our shared commitment to advancing Philippine retail,” said Chet Alviz, Vice President and Head of Marketing at PLDT Enterprise. “Through our holistic suite of connectivity, communication, and ICT solutions, we empower retail businesses of every size, from MSMEs to flagship chains, to operate more efficiently, serve customers better, and scale sustainably.”

Strategic Collaboration for Tailored Retail Innovation

At the heart of PLDT Enterprise’s partnership with PRA is a commitment to collaborative innovation. Through ongoing dialogue with retail stakeholders, PLDT Enterprise identifies the sector’s evolving pain points, from the need for omnichannel customer engagement to real-time inventory management, and secure, cashless transactions.

These insights shape bespoke digital solutions, ensuring that retailers, whether large mall chains or MSMEs, can improve operational efficiency, enrich consumer experiences, and compete effectively in today’s highly connected marketplace.

By co-creating technology strategies with industry leaders, PLDT Enterprise continues to bring fit-for-purpose solutions that respond to actual business needs, helping to future-proof retail in both urban and emerging communities across the Philippines. These include:

  • Fixed and wireless connectivity for seamless operations and digital transactions.
  • AI and Cloud-powered solutions that enhance both customer experience and business intelligence.
  • Cybersecurity and resiliency services that protect critical data and ensure continuity.

Through this partnership, PLDT Enterprise also continues to tailor its offerings to the unique needs of each retail player, enabling smarter supply chain management, personalized customer engagement, and operational agility.

“At PRA, we believe that technology and strategic collaboration are essential to navigating today’s fast-changing retail environment,” said Roberto S. Claudio, Sr., Chairman of the Philippine Retailers Association. “PLDT Enterprise has consistently understood the evolving needs of our industry and helped enable our members, big and small, to innovate and compete locally and globally.”

More than providing technological solutions, PLDT Enterprise plays an active role in inclusive digitalization. Through the infrastructure investments of its parent company, PLDT, and strategic partnerships with groups like PRA, PLDT Enterprise helps bridge the digital divide and provide equitable access to technology, especially for businesses in underserved areas.

A Commitment to Empowering the Philippine Retail Sector

As PLDT Enterprise continues to deepen its engagement with industries like retail, it underscores the importance of listening, understanding, and co-creating solutions.

“We don’t just provide technology; we build relationships that help us recommend the best digital tools based on real industry challenges,” added Alviz. “By collaborating with organizations like PRA, we strengthen our mission to equip every Filipino business with future-ready solutions.”

PLDT Enterprise is also set to participate in the upcoming National Retail Conference and Expo (NRCE), themed “Retail Game Changes,” happening this July 31 to August 1, at SMX Convention Center Manila, MOA Complex. The telco group will share insights on emerging technologies such as artificial intelligence, cloud computing, and digital integration, and discuss how these innovations are shaping the future of retail.

For more information about PLDT Enterprise’s solutions, visit https://bit.ly/pldtenterprise-pra-partnership-pr
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Globe, CCP partner to empower student creatives and future Filipino artists


Globe and the Cultural Center of the Philippines (CCP) have officially launched a year-long partnership to promote the arts and strengthen creative education among Filipinos, particularly the youth. Key figures at the agreement signing include CCP President Kaye Tinga and Globe’s Chief Marketing Officer Rochelle Vandenberghe (center), along with CCP Vice President for Administration Jose Gaite (left), were present at the signing. This collaboration aims to foster creativity and support the next generation of Filipino artists.

The partnership, also attended by Globe’s Chief Sustainability and Corporate Communications Officer Yolanda Crisanto, Senior Director of Convergent Segments Strategy Mary Ontiveros, and Director of Marketing Strategic Partnerships Rochelle Flores, will empower young talents through programs like Cinemalaya 2025, Virgin Labfest XX: Hinog, and the CCP Arts Education Program, providing essential tools and opportunities for artistic development.
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PLDT Enterprise Champions IT-BPM Innovation with IBPAP to Accelerate Nationwide Digital Growth

Wednesday, July 9, 2025


In a rapidly evolving digital economy, the ability to scale, adapt, and innovate is paramount, especially for industries that power national development. For the Philippines, the Information Technology and Business Process Management (IT-BPM) sector remains one of its strongest economic pillars that drive global competitiveness.

At the heart of this sector is the Information Technology and Business Process Association of the Philippines (IBPAP), the lead advocacy group for the country’s agile and dynamic IT-BPM industry. Supporting this vision is PLDT Enterprise, whose long-standing partnership with IBPAP of over two decades underscores a shared commitment to future-ready infrastructure, digital upskilling, and regional inclusion.

“The collaboration aims to support the country’s vision of global leadership in high-value IT-BPM services through robust digital infrastructure, policy advocacy, and innovation. The industry is always exploring ways to adapt, evolve, and innovate to keep pace with the changing times. And for the Philippines, we are making sure that we are not left behind and that we even stay ahead of the curve,” said Jack Madrid, President and CEO, IBPAP.

This partnership also reinforces PLDT Enterprise’s support for IBPAP’s Roadmap 2028, which outlines strategic goals such as expanding the industry’s footprint beyond Metro Manila, embedding AI and digital analytics into service delivery, and championing sustainable, inclusive growth through workforce development.

“PLDT Enterprise is committed to enabling national industries through reliable and intelligent digital solutions. Our partnership with IBPAP reflects our shared purpose: to ensure the Philippine IT-BPM sector thrives in an increasingly complex and globalized landscape,” said Albert Villa-Real, Head of Enterprise Revenue Group, PLDT Enterprise. “Together, we aim to unlock new opportunities, build resilient ecosystems, and empower more Filipinos through technology.”

A Commitment to Powering the IT-BPM Sector’s Growth Through Digital Innovation

PLDT Enterprise supports the sector through its fixed, wireless, and ICT solutions, from global subsea cable systems and secure cloud platforms to cybersecurity solutions, data centers, and connectivity infrastructure across the Philippines. These infrastructures are critical in ensuring business continuity, enabling hybrid work models, and delivering world-class customer experience for BPOs and shared services across the country.

PLDT Enterprise also aligns with IBPAP’s policy agenda, supporting reforms such as the CREATE MORE Act, responsible hybrid work implementations, and talent development through digital skills programs and cloud-based platforms.

“We are not just technology providers—we are strategic partners in growth and transformation,” added Villa-Real. “By aligning with IBPAP’s national priorities, we are helping to sustain the Philippines’ competitiveness in a global digital economy.”

Looking Ahead: From Contact Centers to Centers of Excellence

With the shift toward higher-value services such as healthcare information management, AI-powered CX, and multilingual delivery, the industry is evolving beyond voice-based work. IBPAP projects continued momentum with the expansion of Digital Cities 2025, further democratizing access to tech-enabled jobs and economic opportunities.

Together, PLDT Enterprise and IBPAP are helping shape an industry that is resilient, inclusive, and ready to lead—regionally and globally.

For more information about PLDT Enterprise’s suite of solutions that enable growth and innovation, visit https://bit.ly/pldtenterprise-ibpap-partnership-pr
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Clark 2026 takes the spotlight at JCI VIP Luncheon in Mongolia


Leaders from around the world gather at the JCI Philippines VIP Luncheon during the 2025 JCI Asia-Pacific Conference in Mongolia, paving the way for the 2026 World Congress in Clark, Pampanga.

Junior Chamber International (JCI) Philippines, in partnership with JCI Manila and JCI Angeles City Culiat, hosted an exclusive VIP luncheon at the Juulchin Grand Ballroom during the recently concluded 2025 JCI Asia-Pacific Conference in Ulaanbaatar, Mongolia. The event was designed to build anticipation for the upcoming 2026 JCI World Congress, set to take place in Clark, Pampanga.

The luncheon welcomed over 150 Chief Delegates representing JCI chapters from Asia, Europe, the Americas, and Africa. Distinguished guests included JCI President Keisuke Shimoyamada, Executive Vice President Mark Joseph David, JCI Philippines National President Felix Venson “Thirdy” Chua, and JCI Mongolia National President Munkhbat Chinbat, among others.

“This luncheon was our way of extending a personal invitation to our JCI brothers and sisters across the region. We’re putting together a dynamic program filled with meaningful activities that celebrate leadership, collaboration, and culture. We can’t wait to welcome everyone to Clark come November 2026,” said 2026 JCI World Congress Director, Luis Angelo “LA” Sevilla.

Empowering global connections

The 2026 JCI World Congress is expected to draw over 5,000 delegates from around the world. The event will serve as a platform for young leaders to network, share ideas, and engage in dialogue about global challenges and positive change. It promises to foster unity, business collaboration, and cultural exchange among JCI members worldwide.

With JCI Philippines, JCI Manila, and co-host JCI Angeles City Culiat at the helm, the 2026 congress also seeks to rekindle the energy and legacy of the 1998 JCI World Congress, the last time the Philippines hosted the prestigious event.

Set for November 11-15, 2026, in Clark, Pampanga, the congress marks a significant moment for the Philippines, positioning the country once again as a global hub for youth leadership, innovation, and impact.
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Globe Unveils Gen4 Store at Robinsons Place Manila, Brings Elevated Service and Digital Experiences to More Customers

Globe Gen4 Store

Globe continues to innovate its retail footprint with the reopening of its newly upgraded store, transformed into a next-generation Gen4 store at Robinsons Place Manila. The renovation comes as part of Globe’s commitment to deliver faster, more efficient, and more personalized services to its customers.

The newly launched Gen4 store offers a modern, digital-first space designed to empower customers with convenient access to Globe’s full suite of products and services. It replaces the traditional customer service setup with a more interactive, self-guided experience.

“This new Gen4 store is more than just a retail upgrade. It’s part of our mission to serve our customers better, faster, and in more meaningful ways. Robinsons Place Manila is a key location for us, and this refreshed space ensures that we’re bringing not just connectivity, but also digital lifestyle solutions closer to where our customers are,” said Bam De Guzman, Senior Director for Territory Business at Globe.

Key features of the Gen4 store include:

● Self-service kiosks for fast and convenient transactions like SIM purchase, bill payments, plan applications, and account inquiries.

● 0917 lifestyle corner featuring tech accessories and apparel.

● Interactive screens and demo units for product discovery and testing.

● A more sustainable store design using digital signage, LED lighting, and eco-friendly design elements.


Located at Level 4, Pedro Gil Wing, Robinsons Place Manila, the Gen4 store is open daily during mall hours.

To learn more about Globe, visit https://www.globe.com.ph/.
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